Science Publishing Group
The organization itself can be seen as being largely a construction of communication. Communication practice is eloquence, the way to compose and expose a message, to speak in a certain order. The communication's quality to ensure the accomplishment of objectives proposed by the communicator is named efficiency. Communication efficiency is based on the capacity of a person to know how the users has to act and what they have to do in order to accomplish what they proposed, with minimum consumption of resources. The communication strategy of a corporation has to be coherent, to be a unit between internal and external communication.