Fuzzy Web Mining of Web Transactions

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Provided by: Binary Information Press
Topic: Data Management
Format: PDF
Web mining of web transactions including simple sequential patterns and sequential patterns with browsing time has been studied recently. However, most of these works exist two defects. The mined frequent patterns are less natural and understandable for human beings. And due to the structures of web sites are complex; some frequent patterns cannot be easily mined, which results in the loss of the useful information. Therefore, in this paper browsing time staying on a web page is considered and processed using fuzzy set concepts to form linguistic term that can be easily understood.
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