Guide – You Don’t Need to Hire a Unicorn

Every hiring manager’s job is to hire the best candidate. Often, they’ll look at what
the team needs and go forth to search for a mystical unicorn. Someone who can
write clean code, build networks, design amazing layouts and is a pleasure to
be around.

While hiring managers waste time looking for the “perfect” candidate, they miss out
on amazing future employees because they have a perceived skills gap.

Unicorns don’t exist—in horse or human form. It’d be fantastic to have someone on
your team who has a background in UX, can design, code and write stellar copy. But
the chances of finding someone who does all those things well is slim.

Great employees are made, not found. You can teach the right candidate the skills
they need to succeed.

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