How Leading Firms Are Arming Frontline Executives With Data-Driven Insight

The key goals of BI (Business Intelligence) include shifting the approach from looking “behind” to seeing “ahead” and, in general, achieving a clearer and more complete view of what the data reveals is happening in businesses.
Key strategies include not only simply expanding the role of business intelligence, but in particular, embracing a distributed data model that places self-service visualization and discovery in the hands of business units.

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