How To Know What Kind Of Online Newsletter To Publish
From the executive summary: ?Online newsletters are gaining immense popularity in the corporate world. The reason for such popularity is that no printing or mailing costs are involved and the newsletters can be published for a fraction of the cost of traditional printed newsletters. Moreover, online newsletters can be delivered instantly to readers throughout the world, at click of a button. Hence, the publications are ideal for communicating timely information to readers.? The paper examines how to choose the right newsletter for a company.