International Journal of Engineering, Technology, Science and Research (IJETSR)
Keeping knowledge about the advancement of technology is becoming the need of this era. To upgrade knowledge, search engines are designed to search for information on the World Wide Web (WWW). The information presented in the form of webpages, images and other types of file i.e. Search Engine Results Pages (SERPs). Online presence of an organization's web content is just not a way to reach target user, instead use a strategical technique to bring webpage in top search results of a search engine i.e. Search Engine Optimization (SEO).