Local Branding: Make Your Company Part Of The Community

Being seen as a valuable member of your local community can keep you in mind for prospective customers or clients in a way that many other branding strategies can't. You can create opportunities for your business to get involved with activities and organizations the rest of the neighborhood interacts with every day. Your competition will have a hard time beating this kind of local visibility. Support the Community When you're considering how to get involved in the local community, the obvious answer is typically to look at philanthropy.

Provided by: American Express Topic: Big Data Date Added: Oct 2010 Format: HTML

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