Macquarie Group Case Study: Better Business Planning and Decision Support with Sophisticated Financial Modelling

Business Analytics solutions enable companies to identify and visualize trends and patterns in areas, such as customer analytics, that can have a profound effect on business performance. They can compare scenarios, anticipate potential threats and opportunities, better plan, budget and forecast resources, balance risks against expected returns and work to meet regulatory requirements. This case study is exploring the Macquarie’s journey towards an enterprise-wide performance management platform for business planning, and the importance of it for accurate decision-making processes.

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