Mining Strong Positive and Negative Sequential Patterns
In data mining field, sequential pattern mining can be applied in divers applications such as basket analysis, web access patterns analysis, and quality control in manufactory engineering, etc. Many methods have been proposed for mining sequential patterns. However, conventional methods only consider the occurrences of itemsets in customer sequences. The sequential patterns discovered by these methods are called as positive sequential patterns, i.e., such sequential patterns only represent the occurrences of itemsets. In practice, the absence of a frequent item-set in a sequence may imply significant information. The authors call a sequential pattern as negative sequential pattern, which also represents the absence of itemsets in a sequence.