Mobile Banking Adoption and Benefits Towards Customers Service

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Provided by: IRD India
Topic: Mobility
Format: PDF
In order to achieve the goals of business, various channel of communications to customers have to be developed through technology. In the present day banking, total automation of banking operation and is an imperative for all banks to attract more customers, provide efficient service and survive the competition, apart from achieving the profit, which is the main goals of the business. Mobile banking is one of the alternatives channels available to customer for quick and efficient service at anytime and anywhere. Banks can also use unable banking for increasing the efficiency of their staff create a platform for better customer service and improve relationship with their customers.
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