Engg Journals Publications
Users of the web have their own areas of interest. Given the tremendous growth of the web, it is very difficult to redirect the users to their page of interest. Web usage mining techniques can be applied to study the users navigational behaviors based on their previous visit data. These user navigational patterns can be extracted and used for web personalization or website re-organization recommendations. Web usage mining techniques do not use the semantic knowledge of the website for such navigational pattern discovery.