International Journal of Computer Applications
Converting the mysterious mind process in to a most tangible, structured and understandable, process model is not only a great challenge of the day but also the need of the hour for many industries. Since 2005 the evolution of modern business industry has taken one step forward from business intelligence to business optimization. In the resent past all the business industries are in search of the means and ways to handle the data explosion of the digital universe. Machine learning and data mining are the only solutions to enable the business industries, not only to tackle the data explosion but also to convert the vital data to optimize the potential business resource.