Proposal of the Experimental Promotional Video Model Using Image Extension and Contraction, Overlay Techniques: Based on augmented Reality and Virtual Museum Concepts

Provided by: Science & Engineering Research Support soCiety (SERSC)
Topic: Enterprise Software
Format: PDF
In this paper, the authors propose expressive techniques for promotional videos of cultural-arts organizations, and specifically aim to propose the new video producing model based on the research of augmented reality technology and virtual exhibition. Up to this day, augmented realty is not popularized for making promotional videos, but it has potential value since this technology can be variously connected with culture contents, especially for exploring exhibitions of museums or art galleries. Therefore, this paper aims to examine characteristics of the technology, and find the possibility of combining information and communication technology with the culture contents industry, specially for making promotional videos.

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