Today, every brand must act like a media company, producing digital content and rich media assets to reach and engage customers. But, often companies are managing disparate content, processes and systems. Read the v-Book, 5 Tips for Orchestrating the New Digital Experience, to learn how to connect and streamline your digital media product chain, increase productivity and control costs.
You'll learn best practices for:
- Interconnecting your digital supply chain from front to back office
- Managing your rights, licensing, and clearances, while increasing revenue
- Getting rid of system and process silos
- Reusing assets through omni-channel marketing