Seven Imperatives for B2B Digital Transformation Success

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Provided by: IBM
Topic: Digital Transformation
Format: HTML
The adoption of digital commerce as a key B2B sales channel continues to grow, and experts predict B2B digital commerce will reach $1 trillion by 2019 in the US alone and will continue to outpace B2C for the foreseeable future. There is huge growth opportunity in B2B digital commerce, and smart B2B sellers are implementing the digital transformations that will enable them to seize this growth opportunity, while improving scalability and operational efficiencies. Read the paper to understand the seven imperatives, and see best practices and examples of how digital transformation contributes to B2B success.
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