Synthesizing Products for Online Catalogs
A comprehensive product catalog is essential to the success of Product Search engines and shopping sites such as Yahoo! Shopping, Google Product Search, and Bing Shopping. Given the large number of products and the speed at which they are released to the market, keeping catalogs up-to-date becomes a challenging task, calling for the need of automated techniques. In this paper, the authors introduce the problem of product synthesis, a key component of catalog creation and maintenance. Given a set of offers advertised by merchants, the goal is to identify new products and add them to the catalog, together with their (structured) attributes.