Tell Me A Story
Take a customer success and turn it into a 2-3 minute story, using the format described here. Rehearse and practice it on your colleagues (or significant other, or in and empty room with a tape recorder - whichever you're comfortable with). The key is to create and polish a compelling story you can embed in your presentation that will move your prospects towards closure.
Provided by: SalesResources.com Topic: Software Date Added: Mar 2008 Format: HTML