Text Mining Approach to Extract Knowledge From Social Media Data to Enhance Business Intelligence

Provided by: International Journal of Advance Research in Science and Engineering (IJARSE)
Topic: Data Management
Format: PDF
In recent years, organizations are facing numerous challenges in dealing with the tremendous volumes of unstructured texts available in social media. Internet has become world-wide famous and important for content sharing, until now, the content that is generated from these websites remains largely unused. Social media data largely contains unstructured text which is not precise and complete. If the incomplete text data is considered for business decision making, then uncertainty is propagated to the results. Text mining refers to the process of extracting interesting and non-trivial information and knowledge from unstructured text.

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