International Journal of Emerging Trends in Science and Technology
Along with the development of the computer and the database technology, all trades and professions start to adopt the computer and corresponding information technology to carry on the management and the operation. With the rapid development of Internet technology in recent years, Electronic commerce has been an inevitable product of the economy, the science and the technology. This paper takes an online bookstore platform as a background, introduces the definition, functions, process and common analytical techniques of data mining. In the end, the experiment on association rules mining from the order data of online bookstore is completed by improved apriori algorithm.