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Did you give up your day job to go into professional speaking? Are you white-knuckling it to keep the office open? This paper will show you what you can do to get more than applause! When the applause isn't enough, evaluate the system that you use to secure engagements and do what it takes to secure those paid engagements. Assess your objectives and reaffirm your goals for your speaking career. Take the next step in building your information empire.