How to Comply with Data Privacy Laws and Improve Customer Trust

Fueled by well-publicized data breaches, identity theft, and related scandals, consumer privacy legislation is being rapidly enacted across the globe. The European Union’s GDPR launched in 2018, and the California Consumer Privacy Act (CCPA) becomes law on January 1, 2020. These two high-profile data privacy laws are the tip of the iceberg as dozens of other countries and states pursue similar legislation. At the center of data privacy regulations are the consumer identities businesses store.

Read this white paper to learn how to de-silo consumer data, implement scalable identity governance and granular consent management, and make privacy your competitive advantage.

The report includes:

• Overview of GDPR, CCPA, and related global privacy regulations
• Tips to build customer trust through regulatory compliance and identity governance
• Privacy compliance case studies from two leading brands

Prepare for the new age of data privacy — download your complimentary report today.