Chris Wilson, former Director of Data and Analytics for Ted Cruz for President, explains the role of big data in the 2016 presidential campaign and how every business can use direct targeting to reach customers.

At the RNC in Cleveland, police, protesters, and the media are capturing breaking news using services like Periscope, Facebook Live, and Snapchat.

Trump and Clinton have one thing in common: a massive contingent of zombie Twitter followers. The data suggests large numbers of followers may have been purchased.

Technology firm NGP VAN explains why 2016 is the big data election and how automation will help tech early adopters win the election.

Last week, TechRepublic and Unanimous A.I. conducted a 'swarm' to gauge attitudes towards candidates and learn what voters want from leaders, in terms of tech and business. Here are the results.

Who will be the next president of the United States? Which candidate will do more to drive innovation, technology, and STEM goals? What issues matter most to voters? Swarm AI might know the answer.

Using Unanimous A.I.'s UNU platform, TechRepublic will conduct real-time 'swarms' to make guesses about what will happen before the conventions, debates, and the general election for the next US president.

Hillary Clinton wants to use technology to reshape America's economy. Her campaign just released a comprehensive technology proposal. These are the five most important things companies needs to know.

The DNC and Clinton Foundation were targeted recently by hacker groups. Cybersecurity experts explain why organizations are targeted, the value of data, and how to protect yourself and your business.

Targeted Victory co-founder and Romney analytics guru Zac Moffatt explains how programmatic advertising helps campaigns microtarget audiences and raise more money than the competition.

The Democratic and Republican presidential nominees faced tough challengers but lead in polling and online for the duration of the campaign. These are the top social media trends from the primaries.

In a confusing and unconventional presidential campaign primary cycle, one clear trend emerged: Data-driven marketing is the future of politics and business.

A political scientist explains how political campaigns and professional wrestling have more in common than you think, and what business can learn from watching how fights are negotiated.

Donald Trump is the Republican presidential nominee. Through the entire primary process, Trump has trounced the competition on social media. Big data analysis tells the story of his success.

The social web is powerful. It's also noisy. See how big data tools help both campaigns and companies communicate with influencers, identify relevant trends in real-time, and filter out distraction.