Adidas has personalized "boots" for each team. At left is the U.S. shoe. They retail on Amazon.com for $168.
Photos: New tech scores at World Cup
by Bill Detwiler | July 18, 2006, 3:39pm PDT | Image 2 of 13
For the players, Adidas has developed the +F50 Tunite football boot. The shoes come with three interchangable components so that each player can easily customize their own shoes. For example, players can adapt these cleats according to weather and field conditions.
Image 2 of 13
About Bill Detwiler
Bill Detwiler is Head Technology Editor of TechRepublic. Previously, he worked as a Support Tech and IT Manager in the social research and energy industries.
