Enterprises don’t drive this market

I’m very surprised to see so many people still believing that enterprise policies would make a difference in the (smart)phone market. Consumerization of C-IT has set in a few years ago and cannot be stopped anymore. The global consumer market size is simply overwhelming the Enterprise market and will dictate the trends. More and more these consumers will demand from their employer the same capabilities as they enjoy at home.

Adding the Enterprise numbers is not going to make a big difference. Adding global numbers might make a difference but not one that is favourable for RIM!!