Adobe, Inc’s “Open Screen Project” is a new runtime environment based on Flash and Air for the development of interactive user experiences across a multitude of devices.
Tauted as the future of web content delivery, it is backed by Google, Research In Motion (RIM), Motorola, HTC, Broadcom, nVidia, Qualcomm and a host of other industry heavy hitters. Is it really all that, or is it simply the latest alternative to Java?
With chipset manufacturers (ARM, Intel, Qualcomm and Texas Instruments), wireless providers (Verizon) and smartphone manufacturers (HTC, LG, Nokia, Motorola, RIM, Samsung and Sony) all behind the effort, its a difficult technology to ignore. Perhaps instead of being the future of the Web, it may be the future of the Web on mobile devices.
As simple as that categorization may be, its falls a bit short when one considers the media content providers backing the technology. BBC, MTV and NBC were the first on board as content providers using the technology.
So while cell phone’s may be the first wave of technology benefiting from the new runtime environment, can set top boxes be far behind?
On the one hand, its such a new effort having coalesced on May 1st of 2008 and it appears to bring nothing too new to the table, the support it has already garnered is impressive.
More information regarding the project may be found here: http://www.openscreenproject.org
With Flash installed on 98% of all internet capable devices, the Open Screen Project may be poised to take over the media delivery of the internet as a whole. What say you?