Rockset has released a connector for Amazon MSK, enabling new speeds and depths for data stream analytics.

Rockset, the real-time analytics database company with a cloud focus, has recently released a native connector for Amazon MSK, AWS’s fully-managed Apache Kafka service. This is the latest in a collection of several native connectors Rockset has developed with top cloud companies, open-source databases and big data management companies.
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With the release of the Amazon MSK connector, AWS users can expect a number of new benefits, especially when it comes to leveraging real-time streaming data for new business use cases. Read on to learn about the release and other key facts about using Rockset and Amazon MSK.
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Rockset is a company that offers real-time analytics solutions to users, primarily optimized for search and real-time data indexing in big data collections. Historically, Rockset has differentiated itself with its Converged Index product for automated record indexing at scale, a scalable approach to computing and data storage, serverless auto-scaling, and a strong focus on data encryption and single sign-on features.
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Rockset also specializes in SQL support for aggregations, filtering, windowing and joins; parameterized SQL queries; smart schemas for optimized data ingestion and querying of semi-structured data types; and data connectors for several data streams, databases and data lakes.
Rockset is not new to the connectors market and actually already offered a variety of native connectors prior to this MSK connector release. These are the connectors that Rockset offers to users now:
Amazon MSK is a fully managed version of Apache Kafka that runs on AWS. With this service, users can stream data with high availability, high security and outsourced AWS support.After creating an Apache Kafka cluster, users can connect the cluster with Amazon solutions like EC2 or AWS Lambda to run streaming applications.
Amazon MSK is most commonly used by AWS customers who want to process event stream logs, create and manage private data buses, or track and respond to digital transformations that are happening across their IT infrastructure in real time.
With Rockset’s native Amazon MSK connector release, current AWS customers can now use streaming data more quickly and efficiently. The product promises to make projects like logistics tracking, Internet of Things data analytics and personalized development simpler with real-time data ingestion and indexing natively available.
On its own, Amazon MSK is already a great collector and processor of streaming data. But, with the new Rockset connector, users have the added advantage of real-time, cloud-optimized analytics support for more niche MSK event streams.
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Venkat Venkataramani, co-founder and CEO of Rockset, believes this is a true value-add for organizations that have not been getting the quickest or most useful insights out of their data streams:
“Organizations are looking to do more with their streaming data as enterprises across the globe realize the value of operating their businesses in real-time,” said Venkataramani. “Rockset is committed to simplifying the process of running highly efficient real-time analytics in the cloud, and our native connector for MSK is part of a larger, strategic partnership with Amazon.”
The Rockset-Amazon MSK connector offers data scientists and developers a number of potential new benefits. Although it’s still early in the release cycle, here is what users can expect to get out of this release:
This latest integration ensures Amazon MSK and Rockset data are continuously synced, which is especially important for streaming data, as high volumes of new data can enter the picture on a momentary basis. With the Rockset-Amazon MSK connection, users can plan to derive greater insights from their streaming data with lower latency, less manual labor and analysis on the part of developers and data scientists, and relatively lower costs.
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Shelby Hiter is a Nashville-based B2B technology writer who has previously managed editorial strategy for TechRepublic, Webopedia, LinuxToday, and SoftwarePundit. Her work has appeared in online publications such as eWeek, eSecurity Planet, Enterprise Networking Planet, CIO Insight, Project-Management.com, Insurance Thought Leadership, and AllBusiness.com. Over more than five years of working in this space, she has developed particular expertise in artificial intelligence, big data, project management, open-source software, healthcare tech, and fintech. She also specializes in marketing and communication strategies. Follow or connect with her on LinkedIn.