Gallery: The September 2017 Apple event in pictures
Live from the new Apple Park
Tim Cook took to the stage at the Steve Jobs Theater in the new Apple Park to go over all sorts of new Apple tech. The iPhone 8 and 8 Plus, iPhone X (pronounced “ten”), a new 4K Apple TV, and the Apple Watch Series 3 were all unveiled.
Here’s a rundown of everything that was announced.
All prices indicated are in US dollars.
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Apple Watch Series 3
The new Apple Watch Series 3 will have cellular connectivity, which consumers have been requesting for quite a while.
The heart rate sensor will also be upgraded to track lots more info, like resting heart rate, recovery rate, and arrhythmias that could signal health problems.
One thing no one mentioned: Why is the crown red?
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Apple Watch Series 3 features
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Apple Watch Series 3 pricing
Pricing will differ for the Series 3 and Series 3 with cellular, and the Series 1 will still be available for a lower price of $249.
You can order an Apple Watch Series 3 on September 15, and they’ll be available in select areas on September 22.
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Apple Watch Series 3 with cellular
These are the countries and carriers that will support the Apple Watch Series 3 cellular capabilities at launch.
Apple says more are to come.
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Live sports coming to Apple TV
The new Apple TV will support live sports streaming that will be tailored to your location and favorite teams.
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Apple TV pricing
The Apple TV and Apple TV 4K will be available at the above prices. You can order it starting September 15, and shipping will begin on September 22.
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The new A11 Bionic chip
The new chip at the core of the iPhone is the A11 Bionic. It’s a six-core, 64-bit CPU with 4.3 billion transistors, along with the other features shown in this image.
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iPhone 8 camera
The iPhone 8 camera is an improvement over the iPhone 7-series one.
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iPhone 8 Plus camera
The f1.8 and 2.8 apertures are, Apple said, better than the iPhone 7-series ones and will provide much better photo quality than before.
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New photo lighting features
Portrait mode is getting some improvements in the form of lighting effects. The dual cameras on the iPhone 8 Plus will be able to sense the environment, create a depth map, separate the subject from the background, create facial landmarks using machine learning, and adjust lighting to simulate different photo environments.
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Wireless charging that isn't proprietary
Luckily, Apple decided to ditch the proprietary standards they’re known for to go with the Qi open wireless charging standard. That means your iPhone 8 will charge wirelessly on lots of different third-party devices.
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The front-facing camera is all new
The tiny little bump in the top of the screen contains a lot of new technology that enables Face ID.
Called the True Depth camera, the front-facing assembly takes an infrared image of your face and matches it with a dot projection map to create a mathematical model of your appearance, much like older iPhones do with your fingerprint.
It also enables the use of portrait mode and its new lighting effects with the front-facing camera.
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iPhone X rear camera
The dual camera on the back of the iPhone X is new too, and it even offers physical image stabilization.
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AirPower: Apple's wireless charging mat
You won’t need to charge your iPhone or Apple Watch on Apple’s new AirPower pad, but you can charge several Apple devices on it at once.
It will be available next year, and Apple didn’t indicate a price.
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The full iPhone pricing lineup
The iPhone X will join its predecessors in this lineup, but it dwarfs them in price: It will set you back $999.
Brandon is a Staff Writer for TechRepublic. He's an award-winning feature and how-to writer who previously worked as an IT professional and served as an MP in the US Army.