If you developed an app like Facebook, see no need to talk about it. If you are gonna do this the app should be quality, useful, attractive and updated.
Yet even if it is a simple app you will earn a quite bit when it in the play store. Personally, I guess android apps will earn you more than iOS apps.
What you make from your mobile app depends on several factors.
-The concept of your app
– How big the app is (time is taken to develop)
– How addictive and interesting it is
– Whether your app is unique or just another app
– Who’s your target audience
– What’s the country/age group of your users that you target
– What’s your marketing strategy & budget
– How big your competitors are and a lot more…