The outcome of the search for the right media depends on (a) what business you have and (b) what your target group is.
Suppose your business is building rockets to send people to Mars. That’s totally different from selling make-up or shoes in Chicago.
The process to find the best social media is to do some market research, including analyzing what your competitors do.
This reply was modified 1 month, 1 week ago by kees_b.
This reply was modified 1 month, 1 week ago by kees_b.
If you want to find the right social media platform for your business, you gotta think about who your customers are, what kind of stuff they’re into, and what you want to achieve with your social media marketing. Then, you can check out different platforms that fit the bill and see what your competitors are up to. Once you pick a platform, you can try out different types of content and see what works best for your audience. Don’t stress about being on every single platform though – just focus on the ones that make sense for your business and where your peeps hang out the most.