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sales activity using technology

By d_wathi ·
Hi.

I have joined as IT manager in real estate company, we sell apartments and villas for CRM we are using sugar crm opensource. would like to know whether educating users in twitter, linkedin ,facebook and social networking can be good idea for sales and marketing.

Please suggest on this or any better or soultion.as iam located in india can anybody suggest the right soultion like naming the socail networking for our type of vertical

Thanks
indubuntu

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