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Should I support home users?

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I'm reading the recent article/thread about, 'What support services do you use for your PC?' and it's got me thinking about my business.

I'm currently a one-person shop and about 70% of my business is small business and 30% home/end-users.

I once read a statement, that at the time was 4 years old, that said the home user market was not a viable market segment to base your business on. While that has stuck in my mind I see Apple offering this new AppleCare Pro product, Best Buy's Geek Squad is growing and Dell is now entering this market segment plus a number of other companies providing end user support.

I'm thinking of taking on a contractor to handle this home user side of my business...and just wondering if I should do this. What are other's doing to make this product segment work? Do you have a monthly maintenance contract i.e. $39.99 a month for one hour of support, or $279 for 5 incidents etc.? I just know the average home user is faced with a large number of bills and they just won't take a new bill just to support their computer.

Love to hear others thoughts, ideas and concerns.

258 replies

by rexworld

I don't know if this is a big enough market to be worth going after, but one service I've always wished for was something that let me pay somebody else to be tech support for my Mom.

I already pay for her internet access so she can get online and email with her friends and family. But I live across the country so can't be there to help her when she inevitably runs into technical problems. I would love to be able to contact a service in her area that could go out and help her on those occasions.

Again I'm not certain there's really enough demand to sustain this kind of business but I throw it out there. Of course if you make millions off this idea I want a share :-)

by saintgeorge

but you are lucky. Mom lives 20 minutes from my home, so she can expect me to go by and fix the problems.. On the other hand, she gives me 50 bucks every time I fix something, so I shouldn't whine about it...

by zengeek

There you go! We are now crossing over to providing a valuable service. A few years ago, the home computer was seen as nothing more than a toy, but now it is seen more as a commodity or a necessary tool. And for this, people are now starting to realize that geeks are providing a valuable service which they are willing to pay for. As one of my "clients" put it: "You are like the mechanic who knows his way around under the hood; I get a mechanic to fix my car when it's broken and you fix my computer when it's not functioning properly. It's worth it for me to pay you for that service." Sure there will always be home hobbyists who can do a reasonable job, but there is a need to be filled by professionals like us and that market seems to be growing...

by kendyforthestate

You charge your mom to fix her computer? What kind of ungrateful B$@!%&# are you? How much did she charge you for carrying your sorry butt around for 9 months? How much did she charge you for feeding you, cleaning up after you, taking care of you when you were sick, making your bed washing your clothes, etc. for 18 years (or more)? The very LEAST you can do is fix her computer for free.

by tracyf

If it's Windows, isn't Netmeeting good enough? I use it frequently for quick, easy access...

Tracy

by paule49

I've been a computer consulting for near 20 years now and have been servicing this home user/home office market for almost as long. In my opinion this type of service is in constant high demand. To reach the consumer I have ads in local suburban newspapers and community education booklets. Word of mouth now contributes more than 50% of new business. It's provided a comfortable living for me. No one is going to make millions here - it's not for every tech out there - but for my one person shop it's been great.
Paul E.

by jdclyde

you will get calls all the time, everytime THEY pooch their system up.

The home AVERAGE home user will not want to pay a $100 bill for getting their system going, so unless your able to get in and out, you will not make much on the deal.

Your average customer will not come to you until the system is so trashed from virus/trojans/malware that the only thing to do is a format and reload. Almost NONE of the home users have the disks for the software on their systems, so you will have that to contend with, as well as surfing for drivers.

If you DO get into this, make an image of each computer, so the next time they come back, you can just restore from an image instead of a complete reload.

by jefftucker

Your statement "Your average customer will not come to you until the system is so trashed from virus/trojans/malware that the only thing to do is a format and reload." unfortunately is quite true. It is even more unfortunate that there are so many home users out there that have this happen quite a bit. Remember these same people are probably a vast majority of the Zombies out there. I have been helping home users from my previous employers office and I have been trying to be like the Electrician or Lawn Care companies that do the same trade as the higher priced companies. Yet charge alot less. You would be surprised.

by jdclyde

but when you write that check, my name is "cash".

if they have the driver disks (yeah right) it is $120 for a wipe, reload, restore of data. If not, add another $30 for the driver hunt.

I also give them the option of trying to clean the system, but warn them that a clean takes more time and is never as stable, and they will be back for a reload within a year anyways. They always go with the wipe/load.

I do this in my home only, as it takes longer than that to push disks through, but if I don't have to sit there and babysit them, I don't charge for the five hour windows load......

If this was a buisiness with overhead, the only way I could turn a profit would be to have 10 systems going at a time.

by dave.schutz

I support 3 home users (besides my regular corporate IT job) and one of my home users is running a home business. I charge per hour and these users don't mind paying as long as I get their computers working.
However, most people seem to want computer services for free; just take a look at my computer. I always so no unless they want to pay.

by jdclyde

mechanics feel.....

My bud is one, and I spend as much time fixing his computer as he does my car. works out just fine, because I don't have to be out in the cold to work on his stuff!

If they are not REALLY cute, they are paying, one way or the other.

by cberding

If you're only doing this occasionally and do not intend on replacing your current job, don't support everyone.

I have a very small group of users I support (one relative and a couple of friends) because they are beginners and are not tinkering with stuff to get into trouble. Lots of times I barter on my fee, because they have skills, talents and they will happily share with me for an hour or two.

The ones who are the pains in the backside are always reformatting their drives and f'ing things up when "my son told me to do x, y or z". I stay far away from them and thank my lucky stars that I don't have to support them.

by rytech

I charge $20 (cash) just to look or evaluate a computer system, paid up front. If they approve repair after the evaluation, I give them 15 minutes off of the total time taken for repair. That way you know how serious they want it fixed.

by cttechie

I've been supporting mostly home users for about 3 years. I
charge a flat 75/hr fee. Most people seem willing to pay that
price and I know Geek Squad and all those others driving cute
cars charge more.

Here's the problem: home users can be a NIGHMARE. And I'm
currently trying to shift my business towards business
customers only. Most businesses aren't going to repeatedly call
you to ask you how to attach an image in email, connect to their
wireless network (for the tenth time), aren't going to call you on
the weekends.

I also had the revelation that in order to make money, I ALWAYS
have to chase new customers. That's not a good business model.
And that's why I'll happily concede it to the dummies at Geek
Patrol, etc. Besides, part of their goal is to get people in their
stores.

My original business plan included both types of customers, but
I've virtually eliminated all marketing to home users. To be really
profitable (if you're doing this on your own) you need to have
monthly business support contracts. That will also free up a lot
more of your time than scrambling from house to house for
another spyware cleanup.

Everything jdclyde said is right on.

by avid

i have made alot of money from their lack of knowledge and over charging. I do support home users for one reason. these home users have jobs. if you treat them fairly when they invite you into their home and do a good job, they will talk about it at work the next day. i have gotten very lucrative contracts from coffee break chit chat and next day office meeting. "so and so said you fixed her computer. i was wondering if you hire out to businesses" and so on.

by jdclyde

by playing on the old sterio type that all geeks are dorks, the years of respect EARNED as working professionals in a highly trained field is going down the drain.

I REFUSE to support home users with wireless, because I will not accept daily calls about the connection, EXACTLY like you said cttech. Bad enough I have to support that kind of call from the (l)users at work!

by nacromancer

There is more to being profitable than what can be tabulated at the bottom line. 100% of the clients I have I built their systems for per their needs for less money, and offer in the end my continued 24/7 support either under a service contract or 'by issue'. They love this and use my name in circles to send me more business for new builds, which is where the true money comes in because of the things I have learned over the years about how to give them what they really want from a system for less money, more security and most importantly less worries.
On the average most end users when shopping for a system do not know what it is they need, verses what it can do, and are decidedly motivated by the sticker price. Then I show them I can build for them a system better than an off the shelf or out of the box unit that will keep them up to date techwise for years, using quality tested name brand components, with a software environment that will keep them safe, secure, and performing good automatically with only needing occasional in-depth maintenance for the same if not less money than advertised priced store bought systems. And they can trade upward with me their older systems for newer ones down the road. From what I have seen or heard of, there are very few if any other company offer such a deal. And for the support I offer service contracts or a 'by issue' rates, not by the hour. By the hour rates will kill any business offering support. Most companies offer 'by the hour rates' or 'by call' rates, this causes most to shy away from that. Because they know sometimes it can take hours to troubleshoot & restore a system that is in trouble from an infection when NEW data needs to be retrieved that is not on any backup source anywhere. Anyone who works as an end user support knows this. Well guess what they are learning this quickly, because before they call you for help, they have already spoken to anyone who knows anyone that knows more than where the power button is. And that person could have caused more damage than good before the problem gets to you. Of which I have to say at this point is the majority of the calls I get, even after Computer Geeks, Gateway, Dell, HP, etc etc support technician has had their moment.
I have been walking up to the front door as a Best Buy Computer Geek was walking out stumped as to what to do as they placed the persons check in their pockets. Only to find out they caused more damage than good. The majority of them are scared to death of performing a reg-edit let alone accessing a system using DOS to scan for infections and retrieve files from an infected system.
So profitability needs to be measured not only in dollars and cents, but rather in reputational gains which is more valuable to a bottom line than any hourly rate. You want them to call you first, and not have to rely on someones best friend's, friend who knows this person.
And offering to be an off site back up storage location service with a service contract for a client just adds flavor to the honey they will love you for.
People love worry free automation this is the key to design and build any service or system on. Master that, package and bundle it at a low cost, and this will be the life time reputation that they will beat a path to your door for, for all of their computing needs.

by hal 9000

Every system that I build for Home use is Custom Built for the end users needs provided that they are getting [b]Good Value for Money[/b] I at least have found them more than willing to pay for the Custom Built Option.

I've only had one knock back and that was from an accountant and I didn't loose any sleep over it at all as when I handed him the quote for a Mid Range Server he hit me with a Saturday Paper Advert showing computers from $650.00 AU so I just said go help yourself.

Two weeks latter I was contacted by an Insurance Company that I do work for asking me to check out a suspected Lighting Strike. What I found was an unbranded PS in a Dual Xeon Server type setup that had allowed mains power into the case and of course out over the network.

So I did my Report to the Insurance Company and phoned them with my initial findings letting them know that they where off the hook and they asked me to inspect the rest of the damage to the computer system that had been caused the same night and gave me the Name & address to go to for the report. I'll allow 2 guesses where it was.

It was at that point that I tried to get out of the whole mess as I could be seen as having a Conflict of Interest and no one knows just how hard I tried to get out of that one, unfortunately it didn't work out and I had to go down and do a complete report for the Insurance Company. Boy that was fun. :(

But it got even better I actually found out that they had paid far more than my quote for the complete system. Once they had bought the hardware and MS Software they had to go out themselves for their specialized software which I had included in the costings. Apparently they paid 3K more than my quote for less hardware. :D

I'm still waiting for that one to hit the courts as the company who made the unit has gone broke and everything is now in the hands of the Insurance Companies. :(

Col ]:)

by briwlls

Hello again, has anyone found a recent case study or market report that covers the home user support indu?stry? If so, could you post a link to that article?

by jdgretz

I also support home users in addition to the SMB arena. I have learned that $105/hr is not out of the question - one shop I do some contract work for charges that much. Dell is right in that ball park and the Geek Squad ain't cheep either.

I do a lot of flat rate stuff as well - $120 to refresh a system (save data, reload OS from scratch, reload applications and configure email), $150 for DSL with router or wireless, etc. The basic charge to walk through the front door is $75.00.

Some of this stuff I do at the shop since I can do something else while the OS is loading, but I have found that as I place a realistic value to my time and work, people value my time and work.

One person who works for me bills at $50/hr for coaching, but when she goes out on a tech call, it's right back to the $105/hr rate (or flat rate depending).

Oh yes, I found resistance at $100/hr, but not at $105/hr - go figure.

jdg

by jardinier

When I moved to my current location 11 years ago, I quickly discovered a two-man computer business owned by Patrick Li and Jeffrey Shi.

At that time their busines was mostly built around assembling and selling computers, including bulk lots to schools and businesses etc.

Jeffrey Shi, who looked after the networking side of things, moved on. Since then Patrick's primary business has evolved to be almost entirely upgrades and repairs.

He is always flooded with work because he is scrupulously honest and his charges are very moderate. So his business thrives on word-of-mouth.

Work is done onsite in his shop -- no outcalls, or very rarely -- and he charges $AU 35 (say $US 27) for any simple job and $AU 65 ($US 42) for a more complex job -- like a hardware upgrade (plus parts of course). [Well he might charge other customers more, but that's what he charges me.]

He is also quite happy to provide unlimited free telephone support.

Well, what can I say?

I am SO DAMNED GLAD I don't live in the USA.

by mlermitte

I'm running a home support company here in Belgium. We work with 3 different levels. First we have the home-support for users & small company's, second we have the webshop en on top we have the webhosting. We need this 3 levels if not we don't have a fulltime job. My working day's starting at 17.00 hr and ending at 22.00 hr, in the mornings- and afternoon i'm working on the webshop & hosting...

by info

Well you have found someone who may have a lot of technical sense, but not much business sense.

Even a small business with hardly any overheads would cost more than 35 per hour to break even before even making a profit.

By the time you take into account the invoicing, diagnosing, discussing the problem etc even a simple problem has eaten up an hour of time.

I charge $90 per hour for home users $40 discount and Im not rich from it. There is a lot to be said about the saying "you are worth what you think you are worth"

by jardinier

has been conducting his business for 16 years. Obviously he has not gone broke. During the time that I have known him he has got married and sired two children, so obviously his personal expenses have increased.

Not everybody is in business for the sole purpose of making a good profit.

I guess Patrick is satisfied with making an adequate profit. While his shop is stacked full of computers waiting their turn, another shop in the same suburb that is run be greedy people, does relatively little business.

by bheite

This is one of those two sided sword deals. You are hosed on either front. True, most home users cannot tell if the flames coming out were an unkown option, or really a bad thing. Then they want to know why it is so expensive. I have come to realize that there are certain people I will do that for, I charge older (read 60 on up) 25.00 flat fee, and it usually will take hours to unscrew stuff and not lose their valuable pictures of Bob the wonder dog. I do it because there is no one else who will, and most older people can't afford to just buy another machine. I have patched together some real messes, and made them go again, and I also get a lot of parts from people who tell me to keep them, and I recycle them into living machines again, and sell them to older people as basic internet/email machines, for the cost of the XP license. When I escape to the backwoods, I will probably open up a small shop for locals, as I plan on being up in the middle of WA state, where the nearest big town is a LONG way away. I do agree, most people have a disposable view of the machines, but not of the data, and that is where the real problems come from. Most well off people just want the Bob pictures, and get a new machine, but those flames just ate at that harddrive, and "could you please get the data off it?". I also preach about the small external hardrive for storage and backup, that makes the machine really disposable.

by techiemikee

In the US nearly 1/3 of your billables go to the tax system. Most companies run at another 1/3 in overhead costs a really conservative company operating on word of mouth alone would still generate 10% overhead.

A person could make more than $27/hr mowing lawns or picking up dog poo why would someone leave so much money on the table? Certainly wouldn't want them making business decisions for my company.

by derek freeman

jardinier,

Those support rates are low, but I'm not sure you are taking the relative cost of doing business into consideration. What are this guy's overhead costs and his cost of living? This guy may be able to live like a king in his location for what he charges customers. I'm in the Baltimore/Washington DC area and I certainly could not sustain a business based on those rates.

It's all relative to the market you live in.

by hal 9000

As well. This particular person could have different rates for different customers. The good well known ones get charged at a lower amount particularly if they are willing to wait for the repair to be done.

I have a set rate for Business which generally remains constant but for their workers they get things done at a vastly reduced rate as a form of [b]Good Will.[/b] The same thing could apply here as the person who thinks that they are getting a great deal will tell everyone just how good so & so is is it can be written off as a form of advertising, Word of Mouth is always the best advertising possible. :)

Col ]:)

by richard

There are many things wrong in our conunty and I don't like them. BUT STILL
My message to all who don't like the USA and want to tell us how we suck, is
PLEASE GO STRAIGHT TO HELL. I for one don't want you and am glad your not here.
as for your piss ant business and minimum wage billing. I'm glad you are happy with it. I support your right to do it and see nothing wrong with you being happy working for low wages and we all know the home market needs some help.
I certainly will not be taking a pay cut to work in that market. My wages are higher then your gross billing rates.... YOU do not get high end engineers for that price. You can get beginners on their way up in the market but that means constant turn over or employees with low goals.

by info

Funny Im from Australia like the OP of that title and I thought it was pretty rough too.

Its always better to keep personal opinions, politics, and generalisations out of the topic, and therefore I agree all home PC users are a drain on resources and are unprofitable:)

by saintgeorge

I like the US, but I understand when people think they are full of it. They are actually talking about you...

by cweb

Not really sure of what you were trying to say with this email other than your glad you don't live in the USA. The point of this discussion was whether supporting home businesses was a viable market or not.

by rob mekel

Be careful about this. Home users, special the ones that bought their PC with you, are known to be unsatisfiable as it comes to service their PC if not working. Even to the point of putting in 2 cd/dvd?s in the one drive they have (not on purpose) and blaming you for a screw-up or worse. For sure as rules in the EU say that whatever you buy of a company has to work as it should be given the specs as what it should do.

Over here (NL) there are company's who do support home-users as they have their warranty and charge for whatever is not covered by this warranty, within the rules there are (see above).

Good luck with your business.

Rob

by martin

Ok, I run an IT consulting business in the UK. We aim at small & Medium Businesses, but have always offered support to home users.

We now take about 30% of our turn over from home users.

Lessons learned.
1. always do a good job, and do it right first time.
2. the customer if satisfied will tell all of their family and friends about you.
3. because of point 2 you don't really need to advertise, your customers are doing that for you with a far better conversion rate than any advertising could do.

We advertised in the yellow pages this year for the first time. In the 2 month period that the book has been out we have had 1 call resulting in a sale. Compare this to the results of referrals form families and friends of only 1 not acting not he quote once contacting us.

If I compare this to our Business sector we just don't get this level of results we have to work real hard to get a sale.

And from our experience the end users just don't complain as much as the business users, the only difference is we have to be more flexible (out of office hours calls etc.)

I hope this helps you in reaching the decision.

by mlermitte

You are right. Happy customers give more profit. I mean that the will contact you with other people that needs support & new pc's...
90% of my new pc's is from people that know other people where I was do home support :-)

by rembrandt1

There is so much here that I agree with as I have been running an IT consultancy business now for 5 years in west London. I've come across all of the upsides and downsides related in this discussion several times over but even though I could not survive without business work (you just can't charge home users the same as businesses) home users are invariably so grateful that their GBP 1,000+ kit is working again.

Also I get to meet some very interesting people. Being able to talk to home users is VERY important and to tell them what has happened to their PC and what you are going to do it to fix it. Twelve years of being a salary man consultant have helped enormously.

Fixing the depradations by children, spyware and worst of all 'visiting friends who know about computers and just went on the internet for a few minutes' keeps life interesting.

Conversely I find that business users generally expect instant miracles and have little inclination in preventing problems from reoccuring if it means spending additional time and money.

by lompnaz

I service home users here in rural France. very rarely do the quibble about the bill, and all are grateful for someone who will do the job properly at their place. The level of competence at the big stores is frighteningly poor - I have one client who was told the ventilator on her portable was u/s and the processor was about to fail. A quick look revealed the cause of the problem - hard disk completely full. A quick transfer of big file to another partition and voila! Result happy client and no quibble about the 75€ bill.

I spend about 40% of my time on home visits and it can be profitable. Word of mouth does all the marketing I need.

by shamusoneil06

Geek Squad couldn't possibly pay their guys enough to get good people. Anyone with experience will demand more cash and therefore be more interested in the corporate market. When you call Geek Squad, be prepared to have a green computer geek show up.

Run a campaign to generate word-of-mouth advertising for your company. As a smaller business, you have an opportunity to have more intimate relationships with your clients as you can send the same guy out every time.

Keep in mind that home user support can't be profitable for the reasons you mentioned. That market isn't as high-pressure and demanding as corporate computing. Home users can wait, often times, if their computer is on the fritz. And because there isn't much money to be made by techie or business owner, it can only be a combination of a few things:

1) You as the business owner taking 100% of the profit and working on your own making decent cash. I think this is the best route. You can specialize in a few areas and jack your hourly rate up very high for specialty work.

2) A training ground for green computer guys who will eventually start their own business or move into corporate computing. You as business owner will need to keep control over them by training them as they come on board to replace the guys who leave for better cash.

or

3) A dead-end stop for a mediocre computer geek that just doesn't have the drive to demand more and who is content to take only a percentage of what is billed. Which may seem like a good thing, but these guys often times don't have drive enough to go the extra mile for the client and make them feel like $1 million bucks.

2 & 3 make it tough to have guys you send out to clients in the home and small biz market.

And because home users don't normally want to spend cash on their computers, I rarely do homes now. Businesses are the place. And when somebody at the business wants me to care for their home computer, they need to pay the same rate as the business does. My time is my time no matter who is paying for it. And when the computer geek kid in the family screws it up further instead of fixing it, they will pay for my time. :)

by tech

If you work from a large city then you can ask and get a decent wage from home support, however as we are based out of town the locals grumble at ?15 for support.

And because of the distances involved while giving support in the countryside we can spend ?5-?10 in fuel alone.

We concentrate on supporting the local businessess that need the backup, and generally only go to a home user if we happen to be passing by.

To rely soley on home users would kill the business.

Maybe leave home support to the people that advertise in the evening paper as they are the ones that have a regular day job and giving support is a tax free way to boost their income.

by tony85

Like briwlls 70% of my business is in supporting small businesses. Some recently started complaining about costs, so I did some analysis. My average customer uses between 1 and 2 hours per user per month; about half of this goes on the servers; some is showing them how to do things and improve efficiency. The bigger the company, the lower the amount per user, much as you would expect.

I achieve these levels by using things such as Symantec Corporate antivirus, Microsoft's WSUS for patching, so that the effort is the same regardless of the numbers of machines.

I also spend time documenting the systems, creating policies and preventing applications other than legitimate ones being installed.

Your home user will have (in most cases) 10x the amount of programs installed, many from dubious sources (what is your liability if you maintain a machine on which a user is running illegal software?). The home user will not even know what a backup is, let alone have one.

So, home users are considerably more effort to support. In setting up my own desktop, something I do once every couple of years, I find it takes me about 15-20 hours to track down all the latest drivers and configure all the apps - OK, I have it sync my Outlook to my phone and PDA, and run a lot of development tools, but it gives me some idea of how complex a system a home user might have.

Now back to the economics. My customer was complaining about the average 1 hour per user per month. If I take 40 hours per week, then I have 160 hours per month. My wife is a teacher, so I asked her to estimate how many PCs the school has. It is around 160. For this, they have 4 full time IT technicians (and holidays when they can fix things) and an IT teacher who does much of the systems administration.

I see people (such as PC World in the UK) offering silly monthly prices of a few dollars per PC. Of course, the real price is that it excludes most of what people really need support for.

(As an aside, one PC manufacturer told me that they would not take my brand new laptop back, where I could prove that the wireless was faulty because installing extra software invalidated the hardware warranty).

I also find that I spend an increasing amount of time as the "pig in the middle" between suppliers and customers.

If you want to offer a service to home users, then good luck. Your biggest problem will be managing their expectations. Yes, you can limit things in a contract, but what do you do when fixing a problem outside of that is going to result in a bill larger than the cost of the PC?

Now that PCs are down in the same cost range as domestic appliances, people expect support at an appropriate rate. You may not think a service bill of $1000 unreasonable on a $25000 vehicle (my wife's Cherokee), but this scales down to $20 on a $500 PC.

So, to conclude, think about your small business users - what their expectations are, and what you charge them. Will home users expect more for less?

by semmyd

I too once found myself in the same predicament. End users problems and pc configurations are too numerous and varied. With an end user there is no end to the list of things they can ask you to do outside your core comptencies and they just nag about the smallest of issues and always whinge about payments. It will not be worth your while to pursue the end user path. In the long run your cooperate customer will suffer at the expense of the end user.

My advice try and work around the problems with your cooperate and try and grow that side of the business. It will give you more free time on your hands and also grow your skills base.

by carey5

The problem with most home users is that they do not call often enough. After running my business for the last 10 years, I can tell you from experience that I need approximately 30 home users to equal one small/medium size business to support. Home users are famous for calling me and saying "Do you remember me?"

That's because it's been an average of twelve months since their last service call.

On the opposite end of the spectrum, you have a home user who will not follow your advice, and continually is riddled with malware and expects you to fix it every other week, under warranty. Try to explain it's their own fault and not covered under warranty, and you're in for an argument that keeps you from making money on other work for the next hour.

Home users don't want to call support unless its free and they will call you and try to get information for free. For example, a customer calls me the other day, who I haven't heard from in over five months and asks "Do you have any idea why someone couldn't record a DVD? Could it be software?"

I assume they are talking about a system I worked on, so I ask a bit and I soon learn her sons girlfriend got a DVD burner for her birthday. Apparantly they installed it themselves but either it does not work or they do not know how to use it.

Because I fixed her last problem via remote access, she wants to know if I can remote access into her sons girlfriends PC and try to resolve this issue.

I explain I cannot do that and that I offer remote access only for specific customers with certain types of problems.

The next, inevitable question is, "Do you know anyone who can?"

I say "No, but if you bring the PC to my shop, I'd be happy to look at it for the standard rate."

That usually results in "Ok, thanks. Good bye." And it did.

I also have folks call me and ask "Do you do telephone support?"

I ask, "Are you a customer of mine?"

They say, "No."

I ask, "How can I support something when I have no idea what it is or if it's put together properly?"

The response one guy gave me was not asking how much I charge, where I was located or what my hours were, but rather "sorry, I guess I have the wrong number."

Consumers get so frustrated dealing with the retailers and manufacturers, they'll start calling every place in the phonebook looking for help, and after spending their money on the item they are frustrated with, they are NOT usually looking to pay for help. This always blows my mind, that folks that have never been a customer, are calling me randomly from my ad in the Yellow pages, which costs me money every month, on a cellphone, which costs me money every minute, to interrupt my business to answer their questions when they have no intention of buying anything from me.

Business users need things fixed and they need it fixed yesterday. Just like a consumer, but you can charge a business more and they will need you more often. You also rarely get a bad check from a business. Imagine going through the expense of driving to a customers location, spending an hour and a half to fix the problem, and being a nice guy, only charge for one hour, and when you drive home and do the paperwork for the service call, then drive to the bank to deposit the check, a week later you discover the bank has charged you $15 for a bad check and sent it back to you.

Home users are, generally speaking, a waste of time. They are thankless, want onsite support so they can look over your shoulder and ask you what you are doing each step of the way and, since most people bill hourly, want you to do it in an hour. And if you fix it in 10 minutes and the minimum billing rate is one hour, guess what? They want you to stick around the extra 50 minutes to make sure they get the hour they are paying for! But if you go 10 minutes over an hour, they'll be upset if you charge them for 2 hours! So, if you are good and efficient, you are punished.

There are exceptions, of course, but generally speaking, the majority of consumers have no money and don't care how, or if, you stay in business.

I estimate if you ONLY support consumers, you would need about 450 of them for ONE technician to have enough consistent work for one year. And that includes all the headaches and frustrations I just mentioned x450. Just to make ends meet.

by michael_orton9

I do a lot of home support.
Problems:1/ Cheap PCs without Installation disks, just system recovery disks. I often have to resort to semi-illegal hacks to restore system.
Or install the free, better Sun Microsystems Open office 2 rather then MS office or Works.
2/ You have to turn a blind eye to software piracy. very few have origional instalation disks, most are copies from friends or relatives.
3/ You find that there is no up to date anti-virus protection, no firewall. Theey also forget passwords, and they need to be "recovered."
4/ Often infected with mutiple malware.
5/ On the bright side there used to be a local recycling place where I could get 2-8 Gig Hds for a few pounds, great for upgrades when the M/b will only tale small Hds.
And its very easy to stick in a CD rewriter, dvd player, freeware CD burners, extra RAM, extra USB ports, you can even add USB to DOS, so long as you are not hung up on "Ms Approved stuff only".

I have a whole CD full of non Ms approved free programs to make 95 and 98se work better and more secure. I just couldn't sort out some of the problems with "approved" software.

Nor could I work without my Knoppix Linux CD.
Great for removing lost passwords!

"Ms Office 97" or "Ms Works" with extra free PDF creator, 12 place clipboard and 2048 digit pgp encryption, and of course a free O0-2 suite.

In some ways its easier than supporting a work system.
Many of the programs that I use are not free for commercial use, and are DEFINATELY NOT MS approved.

However I have been into IT since 1960 and I always adopt the "If it works, it IT'S legal!" idea.
There is no way most home users would pay for maintainence contract, unless it was thrown in when the bought the pC and they didn't notice it.

And yes the PC will be in a loft,or a dark courner,or even under the stairs, with a tangle of wires etc.
I have never found a dead mouse inside though, YET! perhaps its the cat that shares the room has eat it!

You do need a good hand tourch and one of those headband magnifyers (+3 dioptres for me). I sometimes resort to my old head torch from my Mountain Rescue days.

I also have a collection of old mice and kbs at home from the recycling place, its cheaper to replace than to try to repair or clean.

by graeme

Geek Squad
Cox Cable (around here)
Dell

all offering home support. Do you see what they charge? Can you sustain the same charges AND be hard nosed and charge for the follow up calls?

In our experience the biggest problem for the SOHO and Home user market segment is that once they pay the (to them) huge bill - they expect a lot of follow up phone call time that is WAY beyond the courtesy 5 minutes.

And you didn't fix their spyware problem properly! Only you did - but the kids screwed it up again immediately. Or you lock down the computer to prevent it - and "we can't load software".

The cost of educating each home user is WAY too high compared to educating in an enterprise where you get a lot more return for your one hour presentation to a large group and where you can lock computers down and keep them moving along with less maintenance.

I'm generalising but the reason we get a lot of calls from home users is that "Geek Squad spent hours and didn't fix it". Now I am sure most Geek Squad contractors tried hard or were low skilled and tried long (while learning on the job). The customer hates their bill and is hoping yours will be better.

I'm not saying there is not a market here. But in your position - go after higher value work and if you do take on a contractor - they had better be a balance of good (so you can avoid follow up calls) and low cost to you so you can have some margin on billing.

Not only do we not deal with home users anymore but if it is a home office AND kids are allowed on the office computer - we will not deal their either. In fact we have recently moved to - 5 workstations or more.

Some might call us arrogant - but it is way more profitable.............

by mlermitte

Well let me explain a little bit. I run a home-support company. Just you are right to say that suppoort home users go far, but with this support I sell PC's to there friends & family. When I support a home-user via the phone, even pass and click on a install button can give me in time a computer sell. When I support a home user with a pentium I computer then I know that when I want to sell a computer he will contact me and this give me more profit and he will say to all his friends that he have the best computersupport!

by jardinier

I used to do the same kind of thing -- collecting old machines, upgrading them from spare parts from other machines, and selling them at a modest price.

For tuition and tech support, my fee was very negotiable for people who were genuinely poor (pensioners mostly).

by bheite

Yep,

Absolutely, I agree, it is not a survivable model, especially for seniors/pensioners (NS: New Southwales AU?). The biggest problem is they are left out of the equation, and usually need someone to unbug the things that got bugged. I recently spent a few days communing with a 78 yo womans machine that her grandson was "helping" her out by installing a scanner. The scanner was probably older than the kid, had 98 drivers, that he tried to run in emulation mode, and XP gagged and died. It took me a whlie to hunt down the offending files and restore, but I salvaged all of it for her. GeekSquad probably would have charged her 100.00 and told her to reformat and reload, which would have made her cry, as all her family tree, photos, etc were there. Of course, I also then showed here how the CD burner worked and told her to back up all this good stuff (which was a couple of more hours at her house training her). But if I don't do what I can, who will? If a lot of knowledgeable people get together and come up with a way to share their skills with people like her, it would help out a lot. In fact she (and several others) suggested I start a Seniors class for them to learn the little things like backups and file saving, so they don't lose their stuff.

by saintgeorge

I have done stuff for older people. It takes longer and doesn't pay much, but I always get -at least- milk and cookies, and sometimes even cake. It's rewarding in other ways.

Of course, this won't make any sense to people who go around calling unexperienced users "zombies" (to their backs, of course) or who overcharge taking advantage from the computer illiteracy of John and Jane Doe out there.

If you read this and want to lend a hand to older people, remember some of them were already around when radios were the only electronic mass media.

They saw TVs being born, and VCRs (including Betamax), cell phones, CD-players, etc. They didn't grow up with the technology and so they are really challenged that way. Heck, I'm 44 and saw most of that being born! First time I sat in front of a computer (no PCs yet, but a mainframe terminal) the only other computer I had ever seen -and heard- was Star Trek Enterprise's...

Also, in most cases, learning capabilites diminish with age (Even at 44 I'm already feeling it), so, be patient. It's like teaching a child, except the kid is already immersed in the technology and his powers of learning and comprehension are growing.

Some complications may result of this. I taught an elderly but enterprising lady how to backup her data on CD. She did it once a month. A few months later she asked me to go by and chech her PC cause it was behaving kinda weird. What it was actually doing was nothing, the motherboard had burnt out.

The lady's daughter decided to buy her a new one, and I was asked to install the software and recover her old files. I checked the last backup CD and I found, what? Part of the Progam Files folder. Same on every CD (7 of them).

She had been trying to backup the whole C: disk, and the first CD always ran out of space while copying the Program Files folder. As she had no more than 300 Mb of personal files, I had told her one CD per backup was enough, so when the backup program prompted her for the next CD, she just cancelled the copy.

I wrote a script for her and explained how to save everything in My Documents. Case closed.

by da philster

Interesting Point.
I've seen too many occassions where the expression "Backups" provokes a strange glazed look on the home user.
"Oh yes" they say, "Let's do a backup now"
"Gee" I say, "That would be nice, but your machine is so badly munged that it may not happen"
And so it goes.........

by neildsouza

There is no one to provide home services to out-of-warranty
computer users. But a deal from DELL is considered as an
average cost and matching their figures could prove very
expensive to you. Besides it also involves a lot of helpdesk,
support, staff and telephone costs.

Also remember that $39.99 is paid up front for 12 months
which people would not fork out easily.

Considering that you just have 30% home users, you should
alternatively consider a maintenance contract option, wherein
your staff should compulsorily make a trip to the home user
every 2 months for a general check-up (for 30 minutes).

Support, virus problems and hardware issues should be dealt
otherwise on a per call basis.

This way it would be cheaper for the client and it will also allow
you a repeat business on product sales. Secondly, you're actually
not losing anything since, you will still be charging for out-of-
schedule support calls.

by gene10

I do loads of home support. There are several retirement communities where I do a lot of work. Most of these communities are quite affluent, and they can definitely afford to pay for my services. I charge them $65/hour, and do quite a bit of virus/spyware/malware cleanup. My typical bill for 'fumigating' a system is about $100. I generally take the computer back to my workbench, so I don't have to bill them for every minute i'm sitting there. THere's a lot of 'click and walk away' when you're cleaning up a system like that.

I sell lots of new hardware to these folks. I mark it up just a little bit to make it worth my time. I set up their new systems at an average cost of about $100.

On a good day, I'll have two or three residential appointments, netting me $150-200. Add to that the small business clients who are billed at $85/hour, it's a good deal for me.

I don't mind fixing grandma's computer, as long as grandma doesn't mind spending the money on it. So far, she hasn't minded.

Gene

by richard

I can't come up with a good business plan for me.
I do thing that there is a very large need there.
Just seems like the only business model that might work is like the geeks on call guys. A pretty good investment to get the business going and contract for low pay. Seems like it will always be a challenge to get the work done well with low paid help.

by hal 9000

They are certainly a drain on resources particularly if you have to run around after them to their houses and the like as this is just plain & simple expensive as HELL!

While I do very few domestic machines the ones that I do, do are all for employees of companies that I do business for so I see this as a form of [b]Good Will.[/b]

But they can be a major pain to work with generally I get them to bring their hardware into work and take it from there to do the work which I've found is much faster to remove their HDD/s save their Data and then reload the entire computer then move their data back to where it belongs. And the really funny thing that I've found is that the ones that you do for cost are always the ones who don't pay their bills. :(

But I suppose [b]Such Is Life.[/b] :)

Col ]:)

by volk1970

I think the way to bridge the gap of hourly rate vs profitability while supporting home users is how much you pay your contractor. I work for a company that is an outsourced IT department for small businesses (ranging from 2-100 employees.) My company usually charges from 100-125/hr to support most of our clients. We generally "eat" the costs of supporting the home users of those networks. If it were up to me, I would contract an intern or a "newbie" and pay them appropriately and have that person support the home accounts exclusively. That way, 4 hours spent fighting spyware at a home users' location doesn't put us in a shortage of technicians. Also, it frees us up for either flat-rate billing or a cheaper way to give away some good will.

by richardjm

I don't do a terrible great amount of marketing to home users, but I'll take the work if it comes.

I charge home users $90.00 an hour, one-hour minimum (plus parts and software) during business hours, more during off-hours. The great bulk of the work is malware removal, and I give detailed explanations of how they got it and what they have to do to avoid it while I'm removing it. They usually listen, believe it or not; and when they call back six months later to say it's back, they usually accept full responsibility and don't try to get the second job for free.

The main problem with home users is more that they tend to think of me as tehir friend, and the telephone support part becomes a bit excessive. Businesses tend to understand better that time costs money, even if it's telephone time. Home users have a harder time with that concept.

On the other hand, I've also gotten some excellent commercial accounts via referrals from home users, so it's a mixed bag.

by jcorzatt

I have found it very difficult to give home user support for anything other than hardware problems, upgrades etc. Due tothe fact that most of the people dont seem to take care of there systems, virus updates, windows updates, defragmenting etc. Many times I have had to do a service call for someone and just needed a little houskeeping on their computer and they flip out when you have to charge them an hourly rate for things they should be doing themselves even if you schedule things to run automatically like windows updates, virus updates and defrag they dont leave there computers on at the correct time, or are using them and stop the program from running. I have been thinking of trying to install a remote software on some problem customers, and offer remote/phone support for a reduced rate, and maybe a service plan to do the maintenance for them periodically. The problem I have run into with that is there always seems to be someone who will do it cheaper, a freind of a freind who is a computer "expert" and tries to fix something and doesnt do it correctly and they end up calling me to redo something. The home user market is a tough business to support regardless.

by jcarullo

Yes, I do it, but only for my clients whose business I service. The average home user:

1. Owns a computer disaster
2. Hates to throw away obsolete hardware
3. Has kids that have already done way too much "system engineering"
4. Does not keep spyware and virus signature files up to date
5. Is unwilling to pay decent money for service
6. Thinks you should be thrilled to help them on the phone for free.

They don't expect their auto mechanic to fix the car over the phone for free, so why should the computer guy?

by jcritch

I turn down business. Most of my contacts are via word of mouth, and I do not rely on this as a primary source of income. I do know I pay off all Christmas Bills in January from the income of setups and enhancements.

I also give people the option of subscribing to logmein.com so I can remote support when possible.

I charge 25.00 to 50.00 a hr depending on the nature of the problem. If they remote support, then I charge 50% of the going rate. usually 12.50.

Is it viable, your call do not know your demographics, maybe you can contract the position, 50/50 split.

by byoung

I'm a semi-retired IBMer in N. Ontario, Canada and 90% of my calls are home users; (10% SMB) of those home users, I'd say 90% are seniors. I charge $20 per hour, work in their homes, & can usually clean up their viruses, malware, in from 1 to 3 hours. I assess their PC in first hour as I work, decide if it needs to be removed to my shop at home. I impose a ceiling on charges for reloading systems, but charge extra for replacing components, so I'm not out-of-pocket. I've been doing this kind of work for 4 years now, and sometimes there isn't enough time in the day for all the calls that come in. But the reverse is often true: sometimes there's only 1 call a week, depending on whether children or grand-children have been visiting my customers & "improving" Gran's PC. Like one of previous posts, software installs can be semi-legal, because of lack of CDs coming with a used/refurbished PC. I don't pay for advertising, depending on word of mouth. Driving anywhere in this town takes 5-15 minutes, so travel isn't a problem. I build computers for seniors who've gotten fed-up with the old clunker, and that gives me satisfaction, seeing a well-built computer installed. (I used to be a maintenance tech in IBM manufacturing) I've had half a dozen rather annoying customers (in 4 yrs) who found me or my work less than satisfactory, but I direct them to the shops in town who charge $45-65 per hour for service. I don't deal with them anymore. Only one bad cheque so far, and I pulled the CD drive from the computer I'd installed it in. I do get compliments from many new customers, saying they heard I "was the best in town", so that helps keep me going! I'm considering a price increase, but only a moderate one. It certainly helps to be on pension to smooth out the bumps...

by jaqui

without reading all the posts already made, I'll post in this discussion the comment I make in this one:
https://www.techrepublic.com.com/5208-11195-0.html?forumID=87&threadID=190926&messageID=1969170

when red hat said we will no longer offer any support to home users, they lost a lot of support in the open source world.

open source is a community, and most open source work is done at home, so by telling home users you aren't worth our time red hat was saying we don't want your business.

these are the same people that were buying red hat linux for their company servers. they changed distros.

Mandriva went from close to declaring bankruptcy to being profitable, by not alienating home users, they do support home users, just as well as they support corporate clients. They have the same base business model as Red Hat.

Debian 100% community driven, can't buy anything but coffee cups, t-shirts etc, from them, but they have a very large community that regularly donates time and money to keep the distro going. This is the true open source model, free.

Slakware, 100% community driven, just like Debian, and almost as commonly used as debian, with only knick nack sales and cash donations to keep them going.

The open Source Business model is exactly where the large "Name Brand" proprietary companies are moving to..services, not products. check distrowatch out, with several hundred linux distros listed, see which ones have retail or enterprise versions available, or even both.
then check those companies public records, most are making money.

Red Hat Linux started making far less money by NOT supporting home users a few years back. They went from being the most succesful Linux Distro to one of the top 3, financially. The only reason they didn't drop more was name brand recognition, they kept some business simply because they were so strong before they killed support for home users.

by tracyf

...which is why they continuously allow kids to download music & never update their antivirus, Win updates, etc...

A business MUST keep their system running & humming- not so the home user.

My advice would be to set up a remote tune on a weekly or monthly basis. Offer to do a mini-tune, spy/viri sweep, updates- for a flat fee. That means they're always clean (pretty much) & will cut down on totally trashed systems hitting your shop.

IMHO,

Tracy

by beoweolf

Most home users are very attached to their computers. What they don't understand is how to protect their computers, secure their computer or have awareness of when something is really wrong. Things, like unknown access, unwarranted access activity or sluggish performance go unnoted by home users, because they don't know it is an (possible) indication of malware infection. Too quickly the computers has become sold as a commodity, at a low price, with little or no enforcable warranty...because retail businesses sell hardware not service. Unlike the telephone, which many people "want" to think a computer can be compared to...the PC/computer is a general purpose device. It can be configured to do many good things as well as be mis-configured to do bad.

It is easy and misguided to attempt to equate ignorance with indifference. Again, computer companies, software vendors have invested a lot of propagana into pushing the idea that things are safe. As an IT professional, your job is to disabuse them of their ignorance and expect a reasonable fee for your service as well as rudimentry reeducation efforts. As it stands now, you don't buy your computer once, its a new computer everytime there is a change in the software. And with the proliferation of online subscription services, automatic download upgrades...their is an increased probability of something going wrong...which requires intervention, rather than less chances of misconfiguration. So, blaming the user (especially the delueded home user) for a marketing fiasco, is just wrong.

Charge what the service is worth, but be sure you earn the money by completing the job, showing them that you completed the job and explaining what will be required to prevent a recurrence of the present problem. Then have then sign something to document that fact. Just doing the job and slipping out the door, check in hand, is the most likely reason for call-backs. A few minutes explaining preventative measures is time well spent.

As far as kids and computers. I agree, any parent that gives Jr., Muffy free, unsupervised access to the family business computer, is foolish. Kids should be given a separate computer to "Play" with, until they are old enough, educated enough, reasponsible enough to have access to the family computer. But that may be asking too much, that requires that parents actually watch, oversee what their children are doing....Its much easier to legislate restrictions on everyone, rather than accept that child care is the proveince of the childs care giver. Computers are still being sold as disposible commodities, yet the data they host has value. You need to stress that point and offer to protect their data, not "fix" the computer.

by sftmn

I commend you for trying to support home uses. But, it is prices like yours is the reason you will not be succesfull. $40? It cost half of that just to drive your vehicle there. Base rates, $90 an hour for first hour, $60 after that in 15 min increments. Air-conditioner people charge more than you. Home users pay them! I have been doing this for 17 years. Unless your real job is cutting grass, and because you can connect two cables together, you are considered a tech guru as a side job, yes you should only charge $20 for the five hours you are at their house. But if you are a pro like me, you pay alot of money every year to keep your MCSE, CNE, RHCE, CCNA, A+, Network + current. Plus the massive amounts of time to study for those customers problems so you know how to fix them when you finaly get the call. All the while you are not getting paid to study. I am not going to charge $5 dollars to fix your problems. I am not rich, even though I showed you my prices for residential. Business get charged $140 hour. If they don't pay it, then let them go hire the lawn-mower boy to go fix their problems. Because I eventualy end up fixing their stuff anyway, because the grass-cutter messes things up way worse that it was in the frist place. Have faith in yourself, and do our industry a right, and charge what all the pro's charge.

by drew17

I enjoy reading the comparisions between Home PC Support Technicians and other types of techs but some of them seem like the proverbial comparision of "apples and oranges".

I do some side jobs for family, friends, and co-workers and to any word of mouth referrals they make.

It doesn't pay my bills but it gives me a little extra here and there. The biggest problem for me is "time" as I already work a full time job that often requires overtime.

I charge $25/hr and realize I should charge more but it isn't about making huge profits.

At $100 an hour (or more) that some of you are charging these folks will be realistically buying a new computer after two visits.

If I owned a car that required its own original sales cost to be re-invested into it every couple of months I wouldn't be driving.

I just can't justify how it would be worth $300 to someone to have their $300 PC disinfected.

I suppose, if I were trying to run a full time business working on home computers I wouldn't be very sucessful.

I do have many repeat customers and have earned many referrals. I don't get a lot of phone calls for free support but I do agree, home users can be difficult and it is wise to choose new clients carefully.

by beoweolf

Your comparison of the cost of repairing a car vs. cost of repairing a PC is flawed in many ways.
First, the issues isn't the cost of repair/replacment. The real issue is and always has been the ability to retain data, configurations and connectivity (if the system is networked). The main reason so many people hang on to an "old" computer is they are afraid to lose/compromise their "comfort zone". That is why what you see as a reasonable recommendation to just wipe the disc, or buy a new machine is often met with so much resistance. the "general" public is very attached to things they are invested in...example: a pet dog or cat can be replaced with a puppy, kitten or rescued shelter animal for far less than the cost of heroic efforts many will authorize to save "rover" or "buffys" geriatric carcuss, just to enjoy a few more month of nursing them to their inevitable final departure.

computers often hold the same value in a family, It isn't the hardware, its the software and data that has been collected over time that they really want to save. If you can "clean" their machine, or transfer their data, system environment to a new machine...then they will pay and pay well. Just don't screw it up. I find that most people have no compunction with paying a premium, if the service is excellent and done with discression and effiency. Unlike a business computer, there is an expectation of privacy when dealing with the public. Barring, flood, fire, pestulence or famine...whatever I find on a hard drive, I quickly "forget", I charge for both the service and the discrestion. I am not immoral nor am I moralist, I deal with adults as adults and offer no judgement, unless it is requested.

by sullyspike

Home service can be a great way to start a business and learn the ins and outs of running a business but at some point you will have to make a decission.

Charge more and have less customers but make better money overall or charge less and do quantity and I mean quantity.

Having worked both sides for 20 years that is where you are at with the residential clients. Stick with the group that will pay you for your knowledge and expetise or go slumming and go quantity. If you run quantity you have to be tough give them only what they paid for in out go no long term relationships and on to next one very hard to do.

As you run your business to be long term you will have overhead like licenses, advertising, insurance, phone bills, gas and vehicle maintenance, tools, training, and more. In residential market you are many times competing with people that do not have overhead. Do it part time just started retired ect. Most these people will not have training tools ect.

To be really good at what you do you will need to invest in these items. Most people with small businesses I know do not invest properly in tools and training and it shows in the work they do.

So you will need to make enough money to do this and most residential customers do not want to pay that kind of money. Either build a client base that does which takes time or do residential and commercial and do what alot of businesses do switch over to commercial exclusive as you get established and better at what you do.

Commercial customers have needs that have to be met are willing to pay profesionals what they need to run a business. They run a business they know what it takes. If you are good at your trade and establish commercial relationships your business will be solid.

Residential clients tend to be fickle and are harder to establish a relationship with especially if you do your job right they are not likely to have many problems and for most the computer is a nicety not a necessity this is not true of commercial clients.

Good luck in your venture

by info

Best response Ive heard to these types is:

"why hire a geek when you can get a professional for the same price"

by cttechie

I did something similar this week. Basically promising better service to get noticed instead of driving around in cute cars. I think it's funny that some of these companies are spending money on custom-painted Beetles, Scions, etc. It's like they're relying more on trying to be cute than delivering good service. That's also a lot more overhead. I drive my regular car. I'm not going to invest in some silly gimmick.

by rconnell

They're just custom vinyl stickers all over my bright yellow "PC Cruiser" - relatively cheap and gets me customers. Just wait until I add my new Toll-Free number (Illinois only)
877-WE-FIX-PCs.

Check out the cruiser at www.technoid.com/news. It works - don't care if I look silly.

I do both small business and home users. Both can be profitable if you price it right and set reasonable expectations.

by miguel

Just like I've read in the last few posts, profesionalism is the key to running a successful home based/small business PC/Network support business. I have been working just like some of you running home users and small businesses in Northern NJ and I have to admit some of you are right. Home users can be very demanding, while small businesses are greatful for the smallest issue you addressed.

by mr g sheffield

I have been running a computer and network support and maintenance company in london for three years.
During that time I have built up a client base of around 200 home users and twenty or so business users.
I charge ?40 an hour for home users and ?65 an hour for business users.
If I fill a whole working day with work then it is feasible to make a living. But the work is sporadic. Some weeks are full others are empty.
I do some advertising but the majority of work comes from word of mouth.
Lately I have been installing wireless networks for the majority of my home user work.
Business users want new printers installed, new client machines set up, regular visits to update virus software etc (as they can't trust their employees to do it).
Wherever possible and practical I recommend the business users to move to SBS2003. This provides regular visits to ensure everything is running smoothly.
I send out regular emails to all my clients providing tips, help and general computer related news. I run a blog which my clients have access to which gives my views on current IT related news and products.
The feedback is that they like this personal approach and look forward to receiving my mail or reading the latest posts on my blog.
I also design web sites for small business and a lot of that work has come from home visits.
What I have noticed is that it is getting easier to set up new equipment or diagnose problems. Therefore I am spending less time with a client and they are paying less.
I suppose the big question is 'Is It Profitable'?
Well, like I said there are good and bad times, but I earn a living. Nothing spectacular but enough.
Also, a big plus is that I am my own boss.
This is just my two pennaths worth for the discussion.
Must go, have another wireless network to set up.

by cweb

Most of your customers are and will be older people who don't have the cash to take it into a shop. So right there you will have to base your rates on something they can afford. Most people who can afford the extremely high rates I see quoted here, will just take it to a shop. The other really major problem with home users (and in particular seniors) is that 6 months from now when they crash their computer installing something or letting some neighbors kid play with it, they will call you demanding you fix it. Or they want to call and ask you questions about it.

by mlermitte

Yes, I have my sales margin, but remmenber that these home-users also working in some small business company's and again....wait I will tell you a story :-)
Some day someone call me with a broken VGA card. I fix this pentium 2 PC and some 2 months later this person contact me again and ask me to come and visit his boss...This is a small accounting company with 1 server and 7 workstations working with a network with coax (yes) cabling. All was 7 years old, so I have sell here a two new servers (the want two servers), 8 new PC's and 2 laptops a compleet new network cabling router e.o....This is just illustrating that a home-user can give you profit...

by rcfoulk9

Supporting home PCs can be risky business. We do support home office computers for some of our clients but ONLY if it is used for work by the adults. If children use the machine for any reason we will not touch it. Early on we had issues where we would spend a couple of hours cleaning a PC of all the junk the kids had gotten on the box from their relentless browsing and downloading only to be called back the next week for the same problem. At our business-based hourly rate people start to question why our fix doesn?t last. It?s a little like crashing your car, taking it to the body shop and then immediately running into a tree again. Hence, no support if kids are involved. We would suggest purchasing the children their own PC, which we would not support, but that the business machine be password protected and kid free.

In short, it has the potential of mudding up the relationship with a business client. Consequently we will not support a home PC if the client is likely not to understand the base issues involved. Then there?s the pesky problem of cleaning all the porn-related guck and explaining, sometimes with spouse present, what the problem was with all these solicitations popping up.

As for purely home-based computers for the general public, you will have the same issues. In addition you will likely not be able to charge the same rate you would for business so your margin will not be as good. Then there?s the problem of bad computing behavior on someone?s part recreating the same situation soon after your visit. You?ll get the ?your guy didn?t fix the problem? call and be faced with a free revisit or an impossible tech discussion with an angry client about how the fix was good but someone in the family is engaging in surfing behavior that is the functional equivalent of unsafe sex.

For us, not with anybodies 10 foot pole.

by tracyf

Those folks, from other countries, who are doing these jobs are not the ones causing outsourcing. They are trying to earn a paycheck just like the rest of us.

Instead of uselessly denigrating them, write letters to the corporations doing this, to your congressmen/women, to the Whitehouse.

It certainly does nothing to snipe & stab a bunch of people who are just as victimized by these companies as the rest of us?

Tracy

by techiemikee

Stop playing the victim and the blame game they didn?t steal your job you were to ignorant to keep it. All that hostility towards people you?ve never met is probably why you can?t get a job nobody wants to work around a racist pig.

by nicknielsen

Only somebody with brown eyes could express such ignorance so eloquently.

And a programmer too? I didn't know they let programmers in; I thought this was a much more exclusive site than that!

by fractalzoom

Hey KaptKos, you should know that whatever point you may have had was lost in the tiny-minded bigotry expressed throughout your post. Patently offensive. I hope you apply for work in my department, as I would greatly enjoy the task of rejecting your application.

by el guapo

I was thinking of the same thing!

Even if your mom offers you money to fix her pc, you should just kindly turn it down.

In my case, now that I'm making the money I never dreamed of making, I'm the one that gives my own mom gifts, instead of her giving me things during b-days, xmas, etc.

by hal 9000

My mother insists on paying me every time that I do something to her PC and no matter how much I decline she just insists. :(

Her latest solution to me refusing to take her money was to directly deposit it into my Business Bank Account, sher got those details from a friend of hers who I supplied a computer to and is now making every use of it.

What's far worse is attempting to Balance the Books at the end of the month as I don't know that she is depositing money and worse the Tax Man sees this so it makes my life very difficult. :(

My solution though is to just pay for what she needs so I have supplied the Internet Account and pay the bills and everything else that she needs though it's now getting harder as she has a new Canon Photocopier that doubles as a Printer come scanner so the option of constantly buying Ink Refills no longer exists. No matter how much I beg her not to do it she continues to. Particularly after she realized that I was just depositing the money straight back into her bank account.

Talk about a [b]No Win Situation![/b]

Col ]:)

by beoweolf

I was surprised by the negative comments of a few posters. Not all parents are destitue pensioners.

The unique thing about parents, is in their minds you will always be their child. If possible they will try to maintain their position as providing for their off-spring. To some parents, paying for computer support, yard work or driving them around to appointments, shopping is the same as the allowance they gave for work about the house when you were younger.

I say, accept the money - its part of them retaining their dignity as they are less able to fend for themself. Instead of making a big fuss of refusing the money...which to some is a suggestion that they are recieveing charity...just give it back in an occasional gift, dinner out other manner they can accept.

I would rather accept a dime or dollar, given freely, earnestly...than help someone who thinks they "deserve" or require help. I was raised to help those who help themselves. If my parents feel the need to "slip me a few dollars", I take it and bask in the thought that they are still independant and want the right to feel good about not being a burden. The money isn't even important when you think about it...

by saintgeorge

I clearly said she gives me. Of course I don't charge her you whatever-you-tried-to-call-me. And I'm 44, not 18, and there is no way around it. Once I completely refused to accept it and she deposited it in my account.

And just to save you the trip to the dictionary, here is from Webster.com:

asinine
Etymology: Latin asininus, from asinus ass
1 : marked by inexcusable failure to exercise intelligence or sound judgment
2 : of, relating to, or resembling an ass

by geekus supremeus

Having grown from a one-man support shop to 11 full-time hires with three storefronts I believe that adding home users can build upon your base and it can be profitable (I currently enjoy a 32% net margin) as long as they are not your primary customer base. (Try to keep the mix around 80% business and 20% home users).

1) Have a sense of humor. You will see a vast amount of user ignorance and be asked to do the impossible on a daily basis.

2) Be flexible on your charges to home users. Businesses can absorb larger fees then home users. Instead use the discounts to generate further businesses.

3) Establish a ?no pirated software? policy and stand by it. Refuse to install pirated software. You?ll be surprised how much additional business that one policy will generate.

4) Establish a standard for yourself and your customers. Establishing a standard for hardware and software will save you time and headaches. Plus you won?t have to justify every minor HW/SW decision.

5) Establish an emergency charge and stick to it. You?ll be surprised how many clients call you claiming an emergency. When they find out the charge to ?drop everything else? to respond to them instantly you?ll be amazed how quickly they schedule an appointment.

Just a few words of advice from a geek in So. Calif.

by marcomeyer1

I once tried to establish my own independent business by offering PC support and mainly training over here in Switzerland. When I asked for the then modest fee of CHF 120 per hour (about US$ 90/h) I lost most of my clients. Then I went down to CHF 60/h (US$ 47/h) which works fine - but only because I am doing this as a part-time job (20%) now. Otherwise I should raise the fee up to at least CHF 100/h. Even my hairdresser gets CHF 113/h! What makes the home user business really difficult is that many of these clients think that they are paying a flat rate and could ask you tons of questions over the phone. I stopped this by charging for that time, too. One must be absolutely serious and not be timid about asking for what you need. And one more thing: Ask more when working for a company between your home user hours! The best combination would be: part-time job in a comfortable position and as an addendum your own business.

by ernestscribbler

Users compare your $250 service-call ticket to the price of a replacement PC. The problem is they don't comprehend all the time it would take for them to get the new PC set up as a replacement. You all know the drill: de-install the crapware that Dell sticks on there (that reduces Dell's per-unit cost), install basic line of security sofware, track down the MS Office CDs you stole from the office, getting your old PCs data to the new machine, etc.

I've been supporting home users off and on for years, charging just enough to keep them from calling too often. (These are folks I know through church, etc., and by referral, not the general public.) Marcomeyer hits the nail on the head: set your fee structure and stand by it.
I don't make enough to support the family, but it is an OK side business.

As a stable money-making business, though, it is hard to imagine it working. Perhaps if you only support PCs you sell and you do preventive maintenance remotely, with enough clients paying a monthly fee you could make it work.

by hal 9000

It will only take one of them to image a home office HDD and sell that data on and it will hurt us all no end.

All of us here know just what access we have and act accordingly and professionally but the moment that someone does something really unprofessional to make a bit of extra cash and the media get hold of it we are all going to suffer and be covered by the same blanket.

Remember [b]Mud Sticks.[/b]

Col

by parrington

My company policy is to support every customer who purchases a computer build from me. There are disclaimers however. We don't support or guarantee due to abuse or downloaded issues. The company is whole based on the fact that the home user is either a) in too much of a hurry to learn how to properly operate their equipment, b) are intimidated by computers and only learn some of the fundamentals. We train and tutor those same home end-users and are becoming successful, because there are only a handful of companies willing to devote the resources to do so, ie: Geek Squad.
With that said, we do charge for what we do. We are profesionals, therefore we charge. You go to the DR, you pay, you have the plumber, the electrician, the cable technician, come to your house, you pay.....Charge for what you know, and for what you do. If not, keep the day job.

by dominicjoslin

I am not a computer tech, just a home office user, but I have long wondered if any of you support guys have thought of supplying your phone support via a 'pay by the minute' phone number, billed through the clients' phone company.

by cttechie

I charge $60/hr for phone support and just send my customer an invoice. I think it would b way too much trouble to set up some sort of auto billing because that would mean that you'd be charging them simply for calling to set up and appt. I don't see how that could work.

by beoweolf

There is a difference between a complaint about unfair competition; it is valid and is a problem that occurs and recurrs in unequal trade agreements. However, the desparate desire to restrict the lawful business of another in free commerce, based on supposed superiority is a uniquely short-sighted condition that unfortunatley appears to be Chronic. No matter what happens, In good times, "those people" are fair game, because they don't do anything to help themselves out of poverty. When they do something to stop the cycle of poverty: then they are compromising some unwritten reservation of prosparity that rightfully belongs only to a chosen few.

The issue is simple, cream rises to the top, if you are consistanly being out-thought, out-classed and out-manuvered...you need to step-up your game. Get better or get out of IT. Its just that simple.

Hunger is a great motivator, Countries that have over dependance on Class, Caste and entitlements are doomed to fail sooner or later. Communal entitlements, whether based on heredity, shared poverty or tradition are against the natural order. Being able to use tools, is the hallmark of the success of humanity. If you can't use tools ... expect to be siddled off to a dormant branch of evolution.

by mikegarrett2000

I have run a computer consulting business for 6 years and moonlighted many years before that. I always thought the home market was an uptapped market. However after years of trying this I have concluded its too much trouble for not enough money. Yes, there are millions of home users that need help and I tried a multitude of ways to support them. The problem is you never know what your walking into. 90% of the work is removing spyware, worms, and viruses. It takes hours and how can you charge someone $60-$75/hr and they can buy a brand new Dell for $299.00! Computer repair is much like the TV and VCR repairmen of yesterday. Who wants to pay $150 to repair if you can buy a new one for $300. Yes, I know you can just reinstall the OS and start over however most of the time customers don't have their restore disks, they upgraded with the neighbors CD and want you to reinstall illegal software. Then they don't have their Office CD and SN, or any of the applications they had before. You spend most of your time educating the customer or getting call after call about what to buy and where to get it. They call you because you are able to give them the answers they can't get from CompUSA or Best Buy (unbillable hours). You can't build machines for people as Dell or Walmart has got you beat. Even buying parts from Fryes with rebates won't help you make enough profit. You spend 1 hour min. driving to and from the store buying parts - 2 hours minimum assembling, installing OS and peripherals and what to make $100-$150! Then you get 6 calls over the next 3 months everytime the machine needs a reboot or the keyboard is not responding. I enjoy what I do and enjoy helping others however that does not put food on the table for my family. As you can see no longer is there a computer store in every strip center. There's a reason, the profit margin is way to small, big business is taking most sales and service away from the little guy, and why pay someone $25-$75/hr when you call 1-800-India for nothing. I don't blame the people from India, Malaysia or elsewhere - I blame Corparate America and our government! We may be saving money now but it will come back to haunt us in many ways. I could start a whole new message about current ecomonic situation.

by hal 9000

In the case of my mother who is on a fixed income she can not afford to pay me for what I'm only too willing to do anyway.

Besides it just doesn't feel right taking money from my mother when I'm in a much better financial position than she currently is.

At 76 years of age she still is independent and while she's slowing down a bit she still watches my sisters kids one is still below preschool age.

While I do take the money I try to find ways to give it back to her all the time. Many years ago she had [b]Red Hair[/b] and I guess that that temper has remained. :D

What makes it even worse is that she asked me to go over there when a tech came out to fix the Photocopier that the Association that she does Volunteer work for required fixing just after it was delivered something else that I also arranged at a vastly reduced price and I landed a major contract from that one meeting as they had just got a new Oracle Network installed and it naturally wasn't working correctly as the installers had not set it up correctly so to help get things moving along I offered to have a look see to see if I could help them out. It was an easy fix and more importantly they could invoice out the required spare parts to fix the photocopier which was far more important to me.

The next thing that I know is a massive Check arrives from the company and then a phone call for a meeting. I didn't want or expect any money from that simple job but just the way that I attacked their problem must have impressed someone so I now have a contract with them at rates that I would never dream of putting on any business for the little work that I do there.

But it gets worse as every time I sell one of their Photocopiers to one of my clients I get a commission as if I'm a salesman for them and all I ever do is tell the client which model they require and offer them the opportunity of buying it themselves or having me arrange the invoicing and Service Contract that goes along with these new Digital units.

Unfortunately I tend to be on call 24/7 so I don't get much opportunity to take my mother out unless like recently I nearly managed to kill myself then my staff remove every car here and make sure I'm left alone, of course My wife has a hand in that lot but actually she is quite often the one who goes to my mothers place and drives her around and the like.

I've just got to find a new way of giving the money back to my mother so she has enough to live on and doesn't go short for something that she really needs.

Col

by bg6638

I've been doing the small business/home user support routine after losing my IT mgr job due to a corporate bankruptcy. The major problem that I have had is that nobody wants to pay anything! The small business owners are not interested in a monthly maint fee, but when there is a problem, you better be there fast AND with the right part(s)! Home owners are worse: $5 to put in memory, $10 to install/format/reload a hard drive,
$50 including the part to replace a power supply? Where in the world do users get these prices from? I charge $20-25/hr. with N/C if I can't get the problem resolved, and I'm having people tell me my fee structure is outlandish! When I point out what Geek Squad charges, they respond with....I'll just buy a new system!