CommunicAsia2008: Offbeat happenings
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On arrival at CommunicAsia
I took two days and toured the exhibition halls for CommunicAsia and EnterpriseITAsia, which exhibitors showcased technologies that answer to the communications and IT needs of the enterprise.
In this gallery, I sieve through the whole lot of photos that I took and pick up some of the more offbeat and (I hope) interesting pictures. Do check it out, and let me know what you think of it.
As usual, the signage is clear and unambiguous, with impeccable positioning
Registration area at CommunicAsia
Plenty of moving space around the registration area. I took this photo midway through the second day, so I am not sure if it was crowded earlier on, or on the first day.
Registration area at CommunicAsia
Local visitors have a separate queue so that they won’t crowd out overseas visitors who made a special effort to visit the exhibition.
The girls
Caught your attention eh? You know what – I actually covered them last year. But the booth was not at the entrance as it was last year. For completeness’ sake, I snapped a couple of pictures here…
The girls
Well, I did say a couple of pictures didn’t I? In case you’re thinking of asking: No, I still haven’t quite figured out what the CROSS group does yet.
And the CommunicAsia2008 largest booth award goes to...
I hereby award the largest booth award to Samsung. They must have built their booth to the maximum allowable dimensions set by the organizers. I had to keep stepping backwards to retake this picture – even then parts of the booth are not in the picture.


And the CommunicAsia2008 energy guzzling booth award goes to...
And the CommunicAsia2008 energy guzzling booth award goes to...
The energy guzzling award should probably go to LG. Ok, I admit I can’t know for sure, but those huge plasma screens must consume some fair amount of wattage. In addition, there are also two separate show areas on opposite ends of their booth (not obvious in this photo), both of which have their own light and sound setup.
Crackberrians alert
If you’ve ever wondered about the productivity merits of handing out BlackBerrys to your staff, this is it. Your staff will be constantly working on their BlackBerry Smartphones, even during office hours. Hmm, that didn’t sound quite right did it?
Life on CrackBerry
It was only on my return trip that I saw “Life on BlackBerry” words. I suppose this explains the previous photo somewhat.
CommunicAsia2008: Most creative flag award
Seen here is the flag of neighboring Malaysia. I give it the most creative flag award.
CommunicAsia2008: Booths grouped by countries
I never did quite figure out the rationale behind grouping some of the exhibitors by countries. Perhaps it helps the organizers to sell more floor space. Here you see the booth for South Korea.
CommunicAsia2008: Booths grouped by countries
I don’t think there’s any specific sequence behind how these booths are slotted into the exhibition floor. Here, you see Norway, and in the background, China.
CommunicAsia2008: Booths grouped by countries
And of course, I can hardly leave out the booths from Singapore can I?
Refueling station
I must admit I almost made a stop-over to – um – check out the new technological products on show here.
Golfing
You know, they were here last year too. But ah, the booze counter is new.
Racing
I wondered how much this exhibitor paid for their exhibition space. One third of their booth consists of this mini race track, which wasn’t operational, unfortunately.
Just what are they doing?
Curiosity killed the cat they say. But hey, who’s the cat here. It took me a while to figure out what the ladies in the picture were trying to do.
Tea, anyone?
It’s amazing how a shift of perspective often clarifies a fuzzy picture. Of course, drinks for the big bosses.
iN2015
Singapore has a national IT initiative called iN2015, which, among other things, aims to bring next generation high-speed broadband to every home. That means fiber to the home.
Chatting up the girls
Hapless guy here intercepted by roving bands of showgirls. What are they trying to survey anyway?
Chatting up the girls
Ah, promoting a service that allows you to do text messaging — which is very popular in the region — without having to directly reveal your contact details.
Mot war-like booth at CommunicAsia2008
How does wireless surveillance via UAV (Unmanned Aerial Vehicle) appeal to you?
Huawei's booth
Some call them the next Cisco. Anyway, this is Huawei’s booth, the networking giant from China.
Top of the world
Yahoo! can be seen here trying to emulate a top of the world ambiance. Unfortunately, with the recent troubles and defections of senior executives, morale must be anything but that.
Most neck straining booth
The most neck straining booth award must surely go to Inmarsat. Would you expect anything less from a satellite phone company?
Overview
I walked from hall two to hall six (Blue portion) a few times over two days to make sure that I managed to visit all the important booths. I didn’t visit BroadcastAsia (Orange portion) just across the road though.
Check out my other gallery of the really interesting IT products that I came across.
Advertisement for LG's phone
Feet aching, on the way out. Nice advertisement featuring a phone from LG
Advertisement for Samsung's phone
Another nice advertisement featuring Samsung’s new Smartphone offering.
Competitors side-by-side
Do they really have to do it this way? Oh well… till next year.
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