At the E3 game conference Microsoft unveiled a new look for it's Xbox 360 interface to make features easier to use and buy, and improve the social experience. Microsoft also announced that it will be adding and selling user-generated games for Xbox.
The first major change to the system involves basic navigation. The top-level channels now consist of six items that closely resemble the menu structure of Windows Media Center: Spotlight, Games, My Xbox, Primetime, Community, and Videos. Each option contains additional functionality in sub-menu options and contains major innovations.