Companies like Sony Online Entertainment, the National Geographic Society and Paramount Pictures are licensing a software package called Comic Book Creator, which allows fans to create digital comics based on the providers' content. Proponents of the software say that engaging fans in creating comics based on providers' content helps market the content and build the brand.
Planetwide Games
By Bill Detwiler
Bill Detwiler is Editor in Chief of TechRepublic and the host of Cracking Open, CNET and TechRepublic's popular online show. Prior to joining TechRepublic in 2000, Bill was an IT manager, database administrator, and desktop support specialist in the ...