At Buffalo Trace, there were 225,000 visitors last year, and the number is growing. The distillery, gift shop, and visitor’s center are being expanded, as well as the warehousing and bottling facilities.
Warehouse X is an experimental warehouse at Buffalo Trace. There are sensors on each of the 150 barrels in Warehouse X, and the data is analyzed to show how the barrels are aging.
Teena Maddox is a VP at Brodeur Partners. She is a former Associate Managing Editor at TechRepublic. Teena's lifelong journalism career has included writing on staff for publications including People magazine, W magazine and Women's Wear Daily.