GE doesn’t just rely on what’s already floating around out there on Pinterest. They make their own graphics for their That’s Genius! board, which range from quotes, to humor, to mini infographics.
Consider the lifestyle and other interests of your audience. L.L. Bean, for example, pins items that might be interesting aside from monogrammed tote bags.
Pinterest is a haven for projects. Lowe’s has a board dedicated to how-tos. So, in case your ambition moves beyond your computer, you’ll have a selection of projects to pick from that may require a trip to Lowe’s for supplies.
Erin Carson is a Staff Reporter for CNET and a former Multimedia Editor for TechRepublic.
