Advances in marketing technologies, programs and processes have exploded over the past few years enabling significant opportunities for marketing program optimization and improved business decision making.
Businesses are drowning in a deluge of data collected from so many sources and in so many formats. That data needs to be shared by multiple applications across the business to be effective, but the quality of the data can’t always be guaranteed, causing errors and time wasting efforts. Equally important, analytics using bad data can produce inaccurate results leading to poor decision making. With the right technology, companies can effectively see, understand, and share data insights across their organizations.
Trusted by over 4,000 Salesforce customers, the Informatica Intelligent Cloud Service offers the most complete suite of data management services for the Salesforce Sales, Service, Marketing, Commerce, IoT and Analytics Clouds. Attend this informative Informatica session and learn how:
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