Small business decision-makers are cautiously optimistic in the current business climate and are focused on business growth. Key to that growth is their relationship with customers, namely customer retention. However, many lack a knowledge or understanding of customer-centric technology that would allow them to meet these goals. This leaves significant room for business applications like ...

Small and medium-sized businesses (SMBs) around the world are major drivers of today’s economic growth, representing over 90% of the business population, 60%–70% of employment, and 55% of GDP in developed economies. Their leaders are hard-working, passionate entrepreneurs who face unique challenges, which change and evolve as their businesses grow. This report examines the obstacles ...

This case study is exploring how HotelsCombined.com became the world leader in hotel price comparisons. Being a site “developed and born on the cloud” that attracts more than 25 million visitors a month who use the free service to compare hotel prices and make reservations. Download this case and learn how Hotelscombined.com has built its ...