The term “digital transformation” has evolved from a trendy phrase to a business strategy must-have and shows no signs of slowing down.

Does your company need to save money or enhance customer service? Maybe it needs to innovate? A digital transformation strategy can provide solutions and has become a necessity in order for companies to stay competitive in their industry.

Many businesses have discovered how digital technologies such as cloud computing, Internet of Things (IoT), big data, and artificial intelligence (AI) can not only improve business processes but also boost productivity and efficiencies.

This ebook from TechRepublic and ZDNet provides a road map for companies that aren’t up to speed or who may need a refresher in the long-term value of a digital transformation. Pick up actionable tips on how to implement successful digital transformation initiatives, learn how different industry sectors such as nonprofits, fashion retailers, major league baseball, and financial services capitalize on digitalization, and how to watch out for roadblocks.

From the ebook

What digital transformation actually means for an organization

Digital transformation is one of the tech’s top buzzwords; however, the concept now proliferates through all industries. With the enterprise on the brink of the Fourth Industrial Revolution, organizations are making huge investments in digital advancements.

Four out of five IT professionals consider digital transformation a necessity for the survival of a business, according to a Masergy report. Companies are turning to digital transformation efforts to enhance the customer experience, remain competitive in their industry, and boost productivity and efficiency, the report found.