Price and value are the same thing. I bought a 120UKP pair of Timberland boots(everything is expensive here) and they lasted me eight years. I bought a 40 quid pair of Wranglers and they lasted 18 months. Which were the more expensive? Which were better value? I’ve just bought another pair of Timberlands(only the time off eBay, for a lot lot less).
I have just been tempted to shift DSL supplier because a price war is breaking out here in the UK. I have been with Pipex for over a year paying 23.40UKP ($42 US) a month for a 512Kb/256Kb feed. It wasn’t the cheapest when I got it but I went for quality and reliability rather than save a couple of pounds a month. Pipex announced several months ago that they were doubling the speed at no extra cost as a reward to their loyal customers. But it has never happened. Anyway, it was too little too late.
On top of the payment to Pipex I have to pay for a landline from British Telecom which costs another 10 a month.
Now rivals Bulldog have arrived in my home town of Brighton and they are offering a 4Mb/400Kb package with phoneline included for 30UKP a month ($54 US) for the first year and no setup charges, rising to 40. At which point, of course I will just move on to the next introductory deal.
Bulldog are not offering the usual free modem and security software with this deal. They seem to be targeting existing DSL users like myself who have started to become aware of their restricted bandwidth.
The eight-fold increase in speed should be quite noticeable, and I’ll be saving nearly ?5 a month.
Now that seems like good value at a reasonable price to me, but then I live in one of the most expensive places on the planet.
