Barack Obama won the presidency for one reason

And one reason only ? favorable treatment of the press.

[i]Are the media capable of merchandizing the moment, packaging a president-elect for profit? Yes, they are.[/i]
– Howard Kurtz, Washington Post Staff Writer

Are the media capable of merchandizing the moment, packaging a candidate for an election victory? Yes, they are.
– Maxwell Edison

When a staff writer for the Washington Post sees such blatant bias, it should be equally obvious to all.

http://www.washingtonpost.com/wp-dyn/content/article/2008/11/16/AR2008111602374_pf.html

The power of the press – the power to convince; the power to dictate outcome; the power to control the population. There inlies the real battleground.