Doesn’t really matter that what is the right time to switch. We need to start learning the model of GA4 and its logical that we start learning right now when we can experience the bugs been removed by Google.
Universal Analytics would be completely gone by 1 July 2023, that means GA4 would be much less buggy by that time comparatively.
You should switch and start experimenting right away.
Google Analytics 4 (GA4) is the latest version of Google Analytics that offers a new and more advanced way of tracking website and app data compared to the previous version, Universal Analytics (UA).
GA4 has some notable advantages over UA, including a stronger focus on user privacy, more advanced tracking capabilities, and improved reporting features. However, as with any new technology, there may be bugs and glitches that need to be worked out.
It’s important to note that GA4 is not just an upgrade to UA but rather a completely new version of the platform, so there may be a learning curve and some adjustments that need to be made for those who are used to working with UA.
As for whether or not it’s worth switching to GA4 right now, it depends on your specific needs and goals. If you want to take advantage of the new tracking and reporting features offered by GA4 and are willing to deal with any potential bugs or issues, it may be worth the switch. However, if you are satisfied with your current tracking and reporting setup and are not looking for any major changes, it may be best to wait until any remaining bugs or issues are worked out before making the switch.
Ultimately, it’s important to discuss the pros and cons of switching to GA4 with your developer and determine the best course of action based on your specific business needs and goals.