A successful business depends on a strong, loyal customer base. According to Gartner, improving customer retention is often one of the primary business goals driving a customer relationship management (CRM) initiative. What strategies do you recommend for keeping customers happy? What factors do you think lead to customer dissatisfaction? What problems have you been able to remedy with a solution that used technology?
You can read the related Gartner article, which will be posted 3 A.M. Wednesday, at https://www.techrepublic.com/article.jhtml?id=r00620010117ggp01.htm