ya know, we suggests things to questioners who provide little and mostly irrevelent information on their problems. Rejecting possible suggestions doesn't lend itself for us to provide addition suggestions. Further, If you looked at Windows Media Service web site you would have found a ton of white papers, additional links to information on providing content to users. Since you said you looked and found none, I just have to say you didn't look. Right on the home page, on the left side, at the bottom of the home page AND on the right side are links to information on streaming, content production and broadcast, technologies & tools. If you had clicked the technologies & Tools link, that home page has a paper on getting started with Windows Media services which would give you a ton of information on configuration. AND the help files on Windows Media Server itself has a ton of configuration information.
read the info, everything you need to provide content is there. Maybe someone else will tell the the quick way to do this without you having to learn how to do it yourself.