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  • #4172354

    What are the top Analytics mistake in Ecommerce Industry?

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    by mindmadetechnologies ·

    Hi Guyz,
    What are the top Analytics mistake in Ecommerce Industry?
    I asking from your perspective and mistake that you guys or team experienced.

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    • #4172365
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      Reply To: What are the top Analytics mistake in Ecommerce Industry?

      by birdmantd ·

      In reply to What are the top Analytics mistake in Ecommerce Industry?

      Is there a point in your rather vague question?

    • #4172470
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      Re: analytics mistakes in ecommerce

      by kees_b ·

      In reply to What are the top Analytics mistake in Ecommerce Industry?

      Can you give a few examples of analytics mistakes your own company made in the ecommerce industry?

      That would help to understand what you mean.
      And it would be a welcome addition to your participation it these forums, which – generally – are unclear questions and hardly ever is help or insights that are useful for others. We’re not a one-way forum, you know.

    • #4178958

      Reply To: What are the top Analytics mistake in Ecommerce Industry?

      by marlen4fern ·

      In reply to What are the top Analytics mistake in Ecommerce Industry?

      Some of the main errors include:

      Ignoring User Experience (UX): If navigation through your website is not easy and pleasant, you are likely to lose customers. Make sure your site is intuitive and aesthetically pleasing.

      Security and Trust Issues: Customers need to feel safe when providing personal and financial information. If your site is not secure or does not appear to be secure, customers may abandon the purchase.

      Insufficient Product Information: Incomplete or inaccurate product descriptions can generate mistrust. Be sure to provide detailed and accurate information about your products.

      Complicated Checkout Process: A complicated or confusing checkout process can cause customers to abandon their shopping carts. Simplify the process as much as possible.

      Lack of Mobile Strategy: With the increase in the use of mobile devices, it is essential to have a mobile-optimized website. If your site doesn’t perform well on mobile devices, you’re losing potential customers.

      Not Knowing Your Audience: It is crucial to understand who you are addressing. If you don’t know your audience, it’s difficult to create effective marketing strategies.

      Inventory Problems: Showing products that are not in stock or not periodically updating inventory can lead to uncomfortable situations with customers.

      Failing to Harness the Power of Digital Marketing: Many companies underestimate the importance of online marketing. Having a strong social media presence and using digital marketing strategies can make a big difference.

      Lack of Customer Service: Customer service is key in e-commerce. Ignoring customer questions or problems can seriously affect your company’s reputation.

      Failure to Measure and Analyze Data: Failure to use analytics tools to understand user behavior and website performance can lead to poor decisions.

      • This reply was modified 7 months ago by marlen4fern.
      • This reply was modified 7 months ago by marlen4fern.
      • This reply was modified 7 months ago by Avatar photokees_b.
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