To be competitive, businesses need to promote themselves in\r\nmultiple ways. And as modern society has developed a short attention span and\r\nbecome highly social-centric, many businesses are developing a video strategy\r\nto aid in marketing. Most small companies don’t have the budget for the\r\nindustry standard video editors (nor the time to learn their complex\r\nprocesses). Fortunately, smaller houses can turn to free solutions that offer\r\nenough features to create quality video.
What are the best tools in this category? I have selected\r\nfive that should meet the essential criteria. They’re free, easy to use, and deliver\r\nnear-professional results. Let’s take a look and see if one of these editors\r\nwill do the trick for you.
Note: This gallery is also available as an article.
OpenShot\r\nis one of the easiest video editors you will ever use. With a simple\r\ndrag-and-drop interface, you can quickly create and edit video projects with a\r\nminimal learning curve.
Although\r\nKdenlive isn’t quite as easy to master as OpenShot, it’s nowhere near as\r\ncomplicated as industry standards such as LightWorks and Premier.
You can also automate tasks and use a built-in\r\nscripting language to bring even more power to the task. And Avidemux includes\r\ncommand-line tools to extend the functionality of the app. To learn about the\r\ncommands available, check out this Wiki page.
Since\r\nthe app is for the Chromebook, you can do this on the go. WeVideo allows you to\r\nquickly publish your video on YouTube and Google Drive.
Although\r\nVSDC is free, you can help the project by purchasing support (which you may\r\nneed, once you get into the more challenging aspects of using this particular\r\neditor).
Jack Wallen is an award-winning writer for TechRepublic, The New Stack, and Linux New Media. He's covered a variety of topics for over twenty years and is an avid promoter of open source. For more news about Jack Wallen, visit his website jackwallen.com.
