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Social enterprise

Five tools for staying on top of your social media presence

By Jack Wallen June 13, 2012, 6:22 AM PDT

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Five tools for staying on top of your social media presence

Introduction

Introduction

ntSocial networking has become an inevitability for businesses of all sizes. No matter what your product or service, you’re hurting yourself if you don’t have a social media presence. And as you grow, so do your social media needs. At some point, your social presence is going to become hard to manage using the standard interfaces. You will need newer and more powerful tools that are better suited for the task.

n

ntHere are five low-cost (or free) tools that can help manage your social media presence. With these tools, you can handle various tasks and keep track of your social accounts as well as your followers.

n

ntNote: If you’d prefer to view this information as a blog post, check out this entry in our Five Apps blog.

n

ntPhoto: iStockphoto.com/adventtr

Five tools for staying on top of your social media presence

SocialBro

SocialBro

ntSocialBro is available as a Google Chrome extension and as a desktop app. It allows you to get fairly fine-grained with the viewing of your Twitter accounts. It’s one of my favorite tools, simply because it offers so much information and so many capabilities with Twitter.

Five tools for staying on top of your social media presence

GroupTweet

GroupTweet

ntFor $4.99 per month (the Premium account), you gain extra features like Tweet moderation, scheduled tweets, prioritized tweets, and multiple hashtag designation.

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By Jack Wallen
Jack Wallen is an award-winning writer for TechRepublic, The New Stack, and Linux New Media. He's covered a variety of topics for over twenty years and is an avid promoter of open source. For more news about Jack Wallen, visit his website jackwallen.
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