Images: Microsoft AdCenter stages

AdCenter is Microsoft's own homegrown ad-delivery system. It replaced Yahoo technology that the company had been using to serve ads up to its MSN site. Potential advertisers can register for an account online, then complete a four-step process to getting their promos delivered. Step one, shown here, is the Settings page, where people outline their campaign.


By Bill Detwiler

Bill Detwiler is Editor in Chief of TechRepublic and the host of Cracking Open, CNET and TechRepublic's popular online show. Prior to joining TechRepublic in 2000, Bill was an IT manager, database administrator, and desktop support specialist in the ...