Images: Microsoft AdCenter stages

AdCenter is Microsoft's own homegrown ad-delivery system. It replaced Yahoo technology that the company had been using to serve ads up to its MSN site. Potential advertisers can register for an account online, then complete a four-step process to getting their promos delivered. Step one, shown here, is the Settings page, where people outline their campaign.


About Bill Detwiler

Bill Detwiler is Managing Editor of TechRepublic and Tech Pro Research and the host of Cracking Open, CNET and TechRepublic's popular online show. Prior to joining TechRepublic in 2000, Bill was an IT manager, database administrator, and desktop supp...