Why personalized training is key to hiring and retaining millennials

Investing in digital training tools can help companies attract and retain talent, save money, and reach a wider employee base.

Why personalized training is key to hiring and retaining millennials Investing in digital training tools can help companies attract and retain talent, save money, and reach a wider employee base.

Millennials have grown up with everything personalized, from ringtones to news feeds, music selections and coffee orders. So in the workplace, their preference for learning styles often revolves around a system that is catered to them. A Bridge study showed more than 85 percent of millennials prefer to stay and grow within a company. Jeremy Auger, an advisor to Canada's Future Skills Council and the Chief Strategy Officer for D2L, says in order to attract and retain top young talent, companies need to offer opportunities for growth that keep pace with the ever changing technical world. The following is an edited transcript of our interview.

Jeremy: There is a demand from this highly mobile millennial workforce for learning that reflects what everything else in their life looks like...which is a personalized experience. In learning and skills development, what we are seeing from millennials is the number 1 reason why they go to or stay at a particular job is the opportunity it presents for growth and development.

SEE: IT Training Policy (Tech Pro Research)

Karen: Auger urges companies to consider investing in more digital training tools...especially video technology.

Jeremy: Let's say you hire a sales rep and you need to get them ready to do a sales pitch. So you can easily record it and share it with peers, managers and sales enablement coaches and they can watch and at different points in time they can give feedback. For instance, they can say right there...see how you are closing your arms? That closes you off and it's not good body language. This group can socially assess a performance and give coaching and reviews where as traditionally that would have to be done in a face to face setting. This lets it be asynchronous and facilitates broader peer feedback and can be done on a global scale.

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By Karen Roby

Karen Roby is a reporter for TechRepublic. Prior to joining CBS Interactive, Karen worked as an anchor and reporter for several CBS affiliate stations owned by Hearst Communications and Gray Television.