5 Data-Driven Tech Trends Shaping Customer Experience in 2017

Many expert predictions of where customer experience would be heading in 2017 have come to fruition, and while these predictions varied, they all shared one common thread: data. Data is now at the heart of extraordinary customer experience, and companies are embracing advanced technology that helps them use data in a more efficient capacity.

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Provided by:
Oracle
Topic:
Data Management
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PDF